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How to Write an Aviation Cover Letter

It probably won’t apply to all jobs in the industry, but it’s a good way to distinguish yourself from the pack..

cover letter for pilot job

[File photo: Adobe Stock]

So far in this series, we have covered how to write an aviation resume and how to apply for a pilot job online . There is a third career media skill that is important to know, though it won’t apply to all positions, and that is how to write a cover letter. 

The cover letter may seem like a bit of an anachronism, and in some ways it is. Few large airlines ask for one anymore; you may have noticed that the AirlineApps base application doesn’t even allow you to attach a cover letter (or a resume, for that matter). At large airlines doing a great deal of hiring, the process is quite data-driven, and the computer that spits out your name to be interviewed by a human will have zero appreciation of a well-crafted cover letter. Still, even at these companies you will bring your resume to the interview, and this should be accompanied by a cover letter—even if it seems destined to languish, unread, in the interviewer’s file folder. 

The cover letter assumes much greater importance for corporate jobs, at smaller companies, whenever mailing or emailing your resume unbidden, when pounding the street and “cold-calling” potential employers, and when meeting recruiters at job fairs. Your cover letter accompanies and enhances your resume by fleshing out a potential employer’s idea of you. It’s more important in the early stages of your career, when your credentials alone aren’t so impressive. By presenting a neat, well-organized, well-written cover letter, you are introducing yourself as a neat, well-organized, and intelligent candidate—a future employee more valuable than your certificates and hours alone might indicate. 

Not a Writer?

The challenge here is that there are plenty of people who are neat, well-organized, and intelligent who are not naturally good writers. If this describes you, I highly suggest that you enlist the help of more literate friends or family members, even to the point of having someone ghost write your basic cover letter. If you don’t know such a person, hire one online (starving writers are a dime a dozen), and get them to proof your resume while you’re at it. Readability is everything; an overly wordy, confusing, or typo-riddled cover letter will quickly be cast aside. 

cover letter for pilot job

What Goes in a Cover Letter?

Your cover letter should take the form of a one-page business letter; an example is above with a key for reference. The letter need not be long, and in many cases might fill half the page. It should be left-justified in block format, with a single space between most elements before the signature block. It should be semi-formal in tone, use active voice, and be personalized for each job that you are interested in. Most will be similar enough that it’s useful to create a baseline stock copy, and then modify as needed. 

The first element is your home or permanent address, without your name or title (1). After a single space, put today’s date, in written rather than digital format (2). Next, write the name and address of the company you are targeting (3). Ideally you will know the name and title of the person who does the hiring, and this should precede the address. Do some digging if necessary; this will demonstrate knowledge of the target company. 

The salutation (4) should be personalized if you know the recipient’s name, and should take the form of “Dear Ms. Lastname,” “Dear Mr. Lastname,” or “Dear Firstname Lastname.” If you don’t know the recipient’s name, the salutation should be gender-neutral. “To Whom It May Concern:” is rather impersonal; “Dear Sir or Madam,” or “Dear Sir/Madam,” is better. 

The body of the letter should be three or four paragraphs. In the first paragraph (5), state your purpose for writing, i.e. your interest in the job. This is a good place to demonstrate knowledge of the company, to appropriate their buzzwords or slogans, and to drop the names of any internal recommendations. This is a place for active verbs and vivid adjectives. You are capturing the reader’s interest. 

In the middle paragraph or paragraphs (6), you are summarizing your background and experience as it relates to this particular job. You don’t want this to just be a redundant reiteration of your resumé; you want to better flesh out who you are, why you want the job, and why you’d be the ideal candidate, making your case in ways that you canno t within the rigid confines of a resumé. It’s OK to get a little personal here, sharing the influences that made you who you are, and explaining (in a positive manner) why you’re ready to move on to this job (7). This is a good spot to humblebrag how you’ve been a positive force at your current and previous employers (8), and to bring up subtle factors that set you apart from the competition (9). 

The closing paragraph (10) is the place to make your call to action. You’re asking for an interview here; don’t be shy about it. Make reference to enclosures, include your contact information, and close on a gracious note. 

The signature block (11) should include a valediction (“Sincerely,” is a safe bet; “Sincerely yours,” “Respectfully yours,” or “Cordially,” are also good options), and then four spaces, followed by your name, formatted as it appears on the header of your resume. Within the four spaces you can insert a graphic of your signature, or leave blank to be physically signed if printed on paper, or just leave blank altogether. After your name and an additional space, type the word “Enclosures:” and the number of physical or email attachments included.

If this cover letter is intended to be taken with you while you pound the pavement or attend job fairs, print it on high-quality paper similar (but not necessarily identical) to that of your resume. 

Sam Weigel

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3 Pilot Cover Letter Examples Taking Flight in 2024

Stephen Greet

  • Pilot Cover Letter
  • Aviation Cover Letter
  • Airline Pilot Cover Letter
  • Write Your Pilot Cover Letter

Your role as a pilot is all about taking to the skies and ensuring the safe and efficient operation of aircraft. You’re responsible for the lives of your passengers and the success of each flight.

Your daily tasks are nothing short of remarkable, including pre-flight checks, navigation, communication with air traffic control, and handling unforeseen challenges with composure and expertise.

Writing a cover letter to accompany your pilot resume , however, is a totally different kind of challenge, but it’s necessary if you want to level up your career.

We’re here to assist you in crafting cover letters that soar above the competition. Explore our pilot cover letter examples and valuable tips to make this process a breeze.

cover letter for pilot job

Pilot Cover Letter Example

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Pilot cover letter example

Why this cover letter works

  • Instead of arranging your professional experiences haphazardly, begin with the most recent one, moving backward in time. An example would be a chief pilot role, followed by senior and junior first officer roles. Whichever your narrative, break each experience into specific duties and quantified accomplishments.

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Aviation Cover Letter Example

Aviation cover letter example

  • There are multiple approaches to company knowledge. You could applaud a recent achievement (cue, Boeing 787 Dreamliner Cabin Design), drop a mention of an impressive customer rating on an industry-pertinent review site like Tripadvisor, or align your aspirations with the company’s mission.

Airline Pilot Cover Letter Example

Airline pilot cover letter example

  • See how Malik takes us through his application of Garmin G1000, ForeFlight, X-plane, and Prepar3D for flight planning, navigation, and flight simulations. Use such narratives to showcase your adaptability and ability to stay on top of the evolving aviation technological landscape.

Related cover letter examples

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How to Write the Perfect Pilot Cover Letter

Salesperson pops out of computer screen to depict outselling the competition with sales cover letter

Your experience as a pilot has honed your attention to detail, a critical skill that will also come in handy when crafting a standout cover letter. To make a compelling case for your suitability, you need to convey your abilities to potential employers. But how do you achieve this in a concise letter?

The key is to skillfully incorporate elements of the job description into your cover letter. For example, if the role emphasizes strong communication skills, demonstrate your ability to liaise effectively with crew members and air traffic control. Tailoring your cover letter in this way demonstrates that you’re not just any pilot; you’re the ideal candidate who’s ready to take the company to new heights.

cover letter for pilot job

Starting off right with a solid intro

To kick off your pilot cover letter effectively, always strive for a personalized greeting that addresses the recipient by name. You can do this by researching the company on platforms like LinkedIn, visiting its website, or even making a quick phone call. If you’ve exhausted all other options, a “Dear Hiring Manager” should still do the trick. 

After the greeting, focus on creating an engaging opening paragraph that instantly captures the reader’s attention. Highlight what makes you the ideal fit for the role, whether it’s your unwavering commitment to flight safety, your extensive experience in handling various aircraft, or your exceptional problem-solving skills that ensure smooth flights. 

The same applies if you’re a dispatcher—focus on your ability to work with others and ensure happy outcomes for every flight.

To show you what not to do, here’s a little example. It lacks enthusiasm, doesn’t convey any unique qualifications, and doesn’t engage the reader’s interest. Make sure you do better!

I’m fresh out of pilot school and I need a new job. I hope you can hire me.

Instead, aim to emulate this next example. It’s friendly, passionate, and gets right to the point—showcasing your piloting skills. 

Much better!

As United Airlines seeks a proactive and skilled navigator for the skies, I’m excited to apply my notable aircraft operation understanding, expertise in aircraft performance calculation, altitude and airspeed management, and more. My ability to acclimate to varying conditions, competence in making high-stakes decisions, and deep-seated familiarity with the aviation industry renders me an excellent fit for the airline pilot role within your esteemed enterprise.

cover letter for pilot job

Crafting the perfect body paragraphs

The body paragraphs in a cover letter serve as the heart of your application, following up on the strong opening. Here, you should delve into your aviation career and highlight your proudest achievements. 

For pilots, this could include successfully executing complex flight plans, maintaining an impeccable safety record, or demonstrating exceptional leadership in challenging situations. If you’re working in dispatch or another aviation-related role, make sure to adjust your cover letter and resume to match its demands.

To add weight to your claims, back up these achievements with concrete metrics. Share data like the number of flight hours logged, on-time departure records, or the efficiency improvements you’ve brought to flight operations.

Compelling!

As a flight operations officer at Southern Airways Express, I enhanced radio communication efficiency by 19%. Aided by the Sigma-7 communication system, I resolved approximately 187 instances of potential miscommunication, fostering safer flights.

cover letter for pilot job

Wrapping things up the right way

The closing paragraph is your opportunity to highlight your enthusiasm and show that you’ve researched the company and its values. 

For example, if you’re seeking a role at an airline known for its commitment to safety, express your dedication to upholding and enhancing safety standards in your flying career.

You can also mention how you intend to contribute to the company’s success, such as by leveraging your expertise in advanced aircraft technology to enhance operational efficiency.

Finally, express gratitude for the opportunity to apply and leave the cover letter with a professional sign-off, such as “Sincerely, [Your Name].”

Here’s an example that doesn’t follow this advice. It shows no passion, instead showing that they prioritize their vacation over getting the job.

I’m looking forward to working with you. Keep in mind that I can’t start sooner than next month because I’m going on vacation.

Instead, try to emulate this next example. Reiterating their job skills , this applicant showcases their reliability and the instant value they’ll bring to the team. 

Carrying forward my unwavering focus on passenger safety and seamless flight experience, I’m ready to contribute as your airline dispatcher. Managing the logistical ins and outs of Leihökü Suites, I can channel my knowledge and skills to offer remarkable service on the ground and in the air. Looking forward to a deeper conversation on my qualifications for this role. Thank you.

As a pilot, the ability to convey a message in a few words is pretty crucial, and the same applies to your cover letter. Don’t go above a single page. This includes opening and closing paragraphs and then two or three body paragraphs.

Research the company thoroughly for specific details about its values, mission, or recent achievements. Incorporate this information into your cover letter to demonstrate your genuine interest and alignment with the company’s goals.

Emphasize your relevant education, certifications, and transferable skills. For instance, if you’re a certified pilot or hold relevant licenses, highlight them. Discuss any aviation-related coursework or training, and focus on transferable skills like problem-solving, adaptability, and teamwork gained from other work experiences . Don’t forget to mention your in-flight hours, as most airlines have strict requirements for that.

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Professional Pilot Cover Letter Example for 2024

Read for inspiration or use it as a base to improve your own Pilot cover letter. Just replace personal information, company application data and achievements with your own.

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How to write a pilot cover letter to be proud of.

According to 83% of hiring managers, cover letters are an important part of every recruiter’s decision-making process .

What’s more, 72% of them will expect you to hand in a great cover letter, even if this part is listed as ‘optional’ on the job advert.

And if you ask our experts, cover letters are an amazing opportunity to tell a personal story and make the right first impression.

But what exactly is a cover letter and how to write a good one? Let’s see…

pilot cover letter example.jpg

Let’s begin by discussing the difference between a cover letter and a resume . The resume is the place where you should list all your hard skills, achievements, and talents.

The cover letter, on the other hand, is your chance to share more about yourself and show who you are .

But what’s the way to grab the reader’s attention? How can you make the hiring manager want to meet you and learn more about you?

Choose the right salutation and show your eagerness for the job

In general, the salutation you use depends on the tone of voice you’ve decided to go for but also on the company culture.

However, it’s always a good idea to address your letter to the person responsible for the recruitment process . If you don’t know their name, try to find it out. And only if that proves to be impossible, choose a generic salutation.

Here are some phrases you can use (note that some of them require you to know the hiring manager's name):

  • To the [team you're applying for] Department,
  • Dear Paul Black,
  • Dear Hiring Manager,
  • Dear Ms. Stone

A noteworthy introduction is what will grab the reader by the collar and make them want to get to know you better.

But what’s the best way to begin your cover letter? Highlight your excitement about the position!

Be honest and original – this will get you remembered. You can even link your excitement to the reasons why you’d like to grow in this exact field.

Don't skip on your Pilot soft and hard skills

When it comes to listing skills on a cover letter , there’s only one thing that could be said about it – do it in a well-thought-out way!

We mean, don’t just plainly list all your skills on your cover letter. Instead, link them to achievements and goals. Share how your expertise can add value to the team. Maybe even tell a personal story. It’s up to you.

Just make sure to include both soft and hard skills – especially the ones listed in the requirements section of the job advert. This will help you pass applicant tracking systems that screen documents for certain keywords.

Show that you know the company and its problems well

Adding a line or two about the company can help you prove your excitement and readiness to become a valuable team member.

You might also choose to link your previous work-related tasks and achievements to current industry or even company issues and how you think they can be resolved.

End in an actionable way

While a strong introduction makes a great first impression, a confident, yet the considerate conclusion is essentially what will get you a callback.

There are different ways to end your cover letter. But remember – the closing line you choose should match the company culture.

Your safest bet would be going for traditional phrases like “Looking forward to hearing from you” or “Looking forward to your reply”. For bonus points, add a simple “Thank you for your time and consideration”.

Pilot cover letter

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Want to become the center of attention? Pair your cover letter with an eye-catching resume. Check out our Pilot resume examples and build yours in minutes.

Use templates that match in design to prove your strong attention to detail.

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Pilot Cover Letter Examples

A great pilot cover letter can help you stand out from the competition when applying for a job. Be sure to tailor your letter to the specific requirements listed in the job description, and highlight your most relevant or exceptional qualifications. The following pilot cover letter example can give you some ideas on how to write your own letter.

Pilot Cover Letter Example

Cover Letter Example (Text)

Kimerly Gaskey

(826) 844-2334

[email protected]

Dear Bernadine Alafa,

I am writing to express my strong interest in the pilot position at Delta Air Lines, as advertised on your company's careers page. With a solid foundation of five years of commercial flying experience with Southwest Airlines, I am excited about the opportunity to bring my skills and passion for aviation to the esteemed team at Delta.

Throughout my tenure at Southwest Airlines, I have had the privilege of flying a variety of aircraft, building a reputation for safety, punctuality, and excellent customer service. My commitment to upholding the highest standards of flight operation and safety protocols has been unwavering. I have logged over 5,000 flight hours, skillfully managing diverse flight conditions and maintaining a perfect safety record. My dedication to continuous improvement has led me to participate in advanced training programs, which have further honed my skills in navigation, emergency response, and technical aircraft operation.

Joining Delta Air Lines has always been a career goal of mine. I admire Delta's industry-leading position, its dedication to innovation, and its commitment to providing passengers with a premier flying experience. I am eager to contribute to and grow with a company that values excellence and forward-thinking in the field of aviation. My background in fostering teamwork and my ability to communicate effectively with crew members and support staff will ensure that I can integrate seamlessly into the Delta culture, upholding the company's reputation for superior service.

I am particularly impressed by Delta's initiatives toward sustainable aviation and its investment in the latest technology to enhance both safety and passenger experience. I am keen to be part of these exciting developments and to bring my perspective and enthusiasm to your team. My previous experience at Southwest Airlines has equipped me with a strong understanding of the airline industry’s dynamics and the agility required to adapt to its evolving nature.

I am confident that my experience, combined with my dedication to achieving the highest standards of flight safety and customer satisfaction, aligns well with the qualifications you are seeking for a pilot at Delta Air Lines. I would be honored to discuss how my background, skills, and certifications can contribute to the continued success of Delta.

Thank you for considering my application. I look forward to the opportunity to discuss my candidacy in further detail and to learn more about the exciting opportunities at Delta Air Lines.

Warm regards,

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Effective Pilot Cover Letter Phrases

"With my solid background" "My dedication to aviation" "I would welcome the opportunity to" "For more than ten years I have flown extensive _______ operations" "I have extensive experience" "My passion towards a career as an airline pilot" "Your company's exciting new fleet of _____..." "My greatest strength (asset)" "I am confident that my experience and education to date provide me with the skills that would benefit your airline" "I have had a successful six-year career" "My experience, professionalism, and enthusiasm" "Solid career progression" "extensive experience in both Part 121 and corporate aviation" "The following are highlights of my qualifications; My experience includes; Relevant to your needs, I offer: (bullet points follow these phrases)" "Enclosed for your review is my resume that briefly outlines my experience and education" "I'm enthusiastic about becoming a pilot for Acme Air. It has been a long-standing dream of mine to" "I'm dedicated to" "My friend, a 737 captain of (that airline), is extremely happy with his employment and suggested I contact you." "I cannot think of a better airline to work for, as your fleet, routes, and business niche make the perfect fit..." "I am confident my background flying _____ makes me a qualified candidate for your new-hire first officer position" "Other assets (experience) include" "I would like to meet with you and discuss my skills and background and how they would contribute to your company's needs" "My flying background spans Part 135 through Part 121, domestic through international" "My military career has afforded me the opportunity to fly extensive worldwide" "I offer strong leadership and effective communication skills" "Thank you in advance for your consideration" "I enjoyed our conversation at the June job fair in Dallas and, as you suggested, am forwarding a resume" "I enjoyed speaking with you at the Los Angeles job fair and am excited to apply with Acme Air" "I meet and exceed your minimum qualifications" "My career has taken a steady, progressive path upwards as I moved from corporate aviation to my current job as" "I have been impressed with Acme Air's airline operation" "Thank you for your consideration. I can best be reached at 212-555-1212." "I am writing to express interest in a position as" "My experience is diverse (broad) and includes" "With more than five years flying Part 121the last two as a CRJ-900 captain--" "With my previous job as a CRJ chief pilot for Acme Air, I was instrumental in" "I'm excited about the future of Acme Air and am eager to contribute to its growth" "Thank you for your consideration. I look forward to hearing from you." "Your company's reputation as a premiere regional airline has prompted me" "Sincerely," "Best regards," "Very truly yours,"

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Airline Pilot Cover Letter Examples & Writing Tips

Use these Airline Pilot cover letter examples and writing tips to help you write a powerful cover letter that will separate you from the competition.

cover letter for pilot job

Table Of Contents

  • Airline Pilot Example 1
  • Airline Pilot Example 2
  • Airline Pilot Example 3
  • Cover Letter Writing Tips

Airline pilots are responsible for the safe and efficient operation of an aircraft. They must be able to handle stressful situations and make quick decisions.

In order to be considered for a position as an airline pilot, you need to submit a well-written cover letter. Use these examples and tips to write a cover letter that will help you stand out from the competition.

Airline Pilot Cover Letter Example 1

I am excited to be applying for the Airline Pilot position at Topdown Airlines. I have been a commercial airline pilot for the past 10 years and have experience flying a variety of aircraft. I am confident that I have the skills and experience that would make me an excellent addition to your team.

I am passionate about flying and take great pride in providing a safe and comfortable experience for my passengers. I am also a strong team player and have been a captain for the past five years. I have been responsible for leading and coordinating the efforts of my flight crew while ensuring that all safety procedures are followed.

I am confident that I have the skills and experience to be a successful Airline Pilot at Topdown Airlines. I look forward to discussing this opportunity further with you and to learning more about your company. My resume is enclosed for your reference.

Airline Pilot Cover Letter Example 2

I am writing in regards to the Airline Pilot opening that I saw on your website. I am confident that I have the skills and qualifications that you are looking for.

I have been a pilot for the past three years and have experience flying a variety of aircraft. I am a highly skilled and experienced pilot who is able to handle any situation that may arise. I am also a team player who is able to work well with others.

I am confident that I can be a valuable asset to your airline. I am eager to discuss this opportunity further with you and can be available at your convenience.

Thank you for your time and consideration.

Airline Pilot Cover Letter Example 3

I am writing to express my interest in the Airline Pilot position that you have posted. I believe that I would be a great fit for this position due to my extensive experience as an Airline Pilot, and my ability to work well with others.

I have been flying for over 20 years, and have accumulated over 10,000 hours of flight time. I have flown both domestically and internationally, and have worked for several different airlines. I have also served as a captain on many different types of aircrafts, including Boeing 737’s, 767’s, and MD-80’s. I am currently working as a captain on the Boeing 737-800 aircraft.

Throughout my career as an Airline Pilot, I have always been able to work well with others. I am very good at communicating with other pilots, dispatchers, and passengers. I am also very good at following safety procedures, which is one of the most important parts of being an Airline Pilot.

I would love the opportunity to meet with you in person to discuss how my skills and experience could benefit your company. Thank you for your time and consideration.

Airline Pilot Cover Letter Writing Tips

1. showcase your flying experience.

When applying for a job as an airline pilot, it’s important to showcase your flying experience. This can be done by providing a brief overview of your flying experience, highlighting the type of aircraft you’ve flown and how many hours you have logged. You can also mention any awards or accolades you have received for your flying skills.

2. Highlight your customer service skills

As an airline pilot, you will be responsible for ensuring the safety and comfort of your passengers. To highlight your customer service skills, you can mention any incidents where you went above and beyond to help a passenger. For example, you could talk about how you calmed a nervous passenger or how you assisted an elderly person with their luggage.

3. Customize your cover letter

Just like with any other job application, it’s important to customize your cover letter to match the airline’s needs. This can be done by highlighting your skills and experience that are relevant to the position. For example, if the airline is looking for a pilot who has experience flying a particular type of aircraft, then make sure to mention this in your cover letter.

4. Proofread your cover letter

One of the best ways to make sure your cover letter is error-free is by proofreading it. Make sure to read through your letter multiple times to catch any mistakes. Remember that hiring managers will be looking at your writing style to see if you have the necessary skills needed for the job.

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How to Write a Cover Letter That Will Get You a Job

I ’ve read thousands, maybe tens of thousands, of cover letters in my career. If you’re thinking that sounds like really boring reading, you’re right. What I can tell you from enduring that experience is that most cover letters are terrible — and not only that, but squandered opportunities. When a cover letter is done well, it can significantly increase your chances of getting an interview, but the vast majority fail that test.

So let’s talk about how to do cover letters right.

First, understand the point of a cover letter.

The whole idea of a cover letter is that it can help the employer see you as more than just your résumé. Managers generally aren’t hiring based solely on your work history; your experience is crucial, yes, but they’re also looking for someone who will be easy to work with, shows good judgment, communicates well, possesses strong critical thinking skills and a drive to get things done, complements their current team, and all the other things you yourself probably want from your co-workers. It’s tough to learn much about those things from job history alone, and that’s where your cover letter comes in.

Because of that …

Whatever you do, don’t just summarize your résumé.

The No. 1 mistake people make with cover letters is that they simply use them to summarize their résumé. This makes no sense — hiring managers don’t need a summary of your résumé! It’s on the very next page! They’re about to see it as soon as they scroll down. And if you think about it, your entire application is only a few pages (in most cases, a one- or two-page résumé and a one-page cover letter) — why would you squander one of those pages by repeating the content of the others? And yet, probably 95 percent of the cover letters I see don’t add anything new beyond the résumé itself (and that’s a conservative estimate).

Instead, your cover letter should go beyond your work history to talk about things that make you especially well-suited for the job. For example, if you’re applying for an assistant job that requires being highly organized and you neurotically track your household finances in a detailed, color-coded spreadsheet, most hiring managers would love to know that because it says something about the kind of attention to detail you’d bring to the job. That’s not something you could put on your résumé, but it can go in your cover letter.

Or maybe your last boss told you that you were the most accurate data processor she’d ever seen, or came to rely on you as her go-to person whenever a lightning-fast rewrite was needed. Maybe your co-workers called you “the client whisperer” because of your skill in calming upset clients. Maybe you’re regularly sought out by more senior staff to help problem-solve, or you find immense satisfaction in bringing order to chaos. Those sorts of details illustrate what you bring to the job in a different way than your résumé does, and they belong in your cover letter.

If you’re still stumped, pretend you’re writing an email to a friend about why you’d be great at the job. You probably wouldn’t do that by stiffly reciting your work history, right? You’d talk about what you’re good at and how you’d approach the work. That’s what you want here.

You don’t need a creative opening line.

If you think you need to open the letter with something creative or catchy, I am here to tell you that you don’t. Just be simple and straightforward:

• “I’m writing to apply for your X position.”

• “I’d love to be considered for your X position.”

• “I’m interested in your X position because …”

• “I’m excited to apply for your X position.”

That’s it! Straightforward is fine — better, even, if the alternative is sounding like an aggressive salesperson.

Show, don’t tell.

A lot of cover letters assert that the person who wrote it would excel at the job or announce that the applicant is a skillful engineer or a great communicator or all sorts of other subjective superlatives. That’s wasted space — the hiring manager has no reason to believe it, and so many candidates claim those things about themselves that most managers ignore that sort of self-assessment entirely. So instead of simply declaring that you’re great at X (whatever X is), your letter should demonstrate that. And the way you do that is by describing accomplishments and experiences that illustrate it.

Here’s a concrete example taken from one extraordinarily effective cover-letter makeover that I saw. The candidate had originally written, “I offer exceptional attention to detail, highly developed communication skills, and a talent for managing complex projects with a demonstrated ability to prioritize and multitask.” That’s pretty boring and not especially convincing, right? (This is also exactly how most people’s cover letters read.)

In her revised version, she wrote this instead:

“In addition to being flexible and responsive, I’m also a fanatic for details — particularly when it comes to presentation. One of my recent projects involved coordinating a 200-page grant proposal: I proofed and edited the narratives provided by the division head, formatted spreadsheets, and generally made sure that every line was letter-perfect and that the entire finished product conformed to the specific guidelines of the RFP. (The result? A five-year, $1.5 million grant award.) I believe in applying this same level of attention to detail to tasks as visible as prepping the materials for a top-level meeting and as mundane as making sure the copier never runs out of paper.”

That second version is so much more compelling and interesting — and makes me believe that she really is great with details.

If there’s anything unusual or confusing about your candidacy, address it in the letter.

Your cover letter is your chance to provide context for things that otherwise might seem confusing or less than ideal to a hiring manager. For example, if you’re overqualified for the position but are excited about it anyway, or if you’re a bit underqualified but have reason to think you could excel at the job, address that up front. Or if your background is in a different field but you’re actively working to move into this one, say so, talk about why, and explain how your experience will translate. Or if you’re applying for a job across the country from where you live because you’re hoping to relocate to be closer to your family, let them know that.

If you don’t provide that kind of context, it’s too easy for a hiring manager to decide you’re the wrong fit or applying to everything you see or don’t understand the job description and put you in the “no” pile. A cover letter gives you a chance to say, “No, wait — here’s why this could be a good match.”

Keep the tone warm and conversational.

While there are some industries that prize formal-sounding cover letters — like law — in most fields, yours will stand out if it’s warm and conversational. Aim for the tone you’d use if you were writing to a co-worker whom you liked a lot but didn’t know especially well. It’s okay to show some personality or even use humor; as long as you don’t go overboard, your letter will be stronger for it.

Don’t use a form letter.

You don’t need to write every cover letter completely from scratch, but if you’re not customizing it to each job, you’re doing it wrong. Form letters tend to read like form letters, and they waste the chance to speak to the specifics of what this employer is looking for and what it will take to thrive in this particular job.

If you’re applying for a lot of similar jobs, of course you’ll end up reusing language from one letter to the next. But you shouldn’t have a single cover letter that you wrote once and then use every time you apply; whatever you send should sound like you wrote it with the nuances of this one job in mind.

A good litmus test is this: Could you imagine other applicants for this job sending in the same letter? If so, that’s a sign that you haven’t made it individualized enough to you and are probably leaning too heavily on reciting your work history.

No, you don’t need to hunt down the hiring manager’s name.

If you read much job-search advice, at some point you’ll come across the idea that you need to do Woodward and Bernstein–level research to hunt down the hiring manager’s name in order to open your letter with “Dear Matilda Jones.” You don’t need to do this; no reasonable hiring manager will care. If the name is easily available, by all means, feel free to use it, but otherwise “Dear Hiring Manager” is absolutely fine. Take the hour you just freed up and do something more enjoyable with it.

Keep it under one page.

If your cover letters are longer than a page, you’re writing too much, and you risk annoying hiring managers who are likely sifting through hundreds of applications and don’t have time to read lengthy tomes. On the other hand, if you only write one paragraph, it’s unlikely that you’re making a compelling case for yourself as a candidate — not impossible, but unlikely. For most people, something close to a page is about right.

Don’t agonize over the small details.

What matters most about your cover letter is its content. You should of course ensure that it’s well-written and thoroughly proofread, but many job seekers agonize over elements of the letter that really don’t matter. I get tons of  questions from job seekers  about whether they should attach their cover letter or put it in the body of the email (answer: No one cares, but attaching it makes it easier to share and will preserve your formatting), or what to name the file (again, no one really cares as long as it’s reasonably professional, but when people are dealing with hundreds of files named “resume,” it’s courteous to name it with your full name).

Approaching your cover letter like this can make a huge difference in your job search. It can be the thing that moves your application from the “maybe” pile (or even the “no” pile) to the “yes” pile. Of course, writing cover letters like this will take more time than sending out the same templated letter summarizing your résumé — but 10 personalized, compelling cover letters are likely to get you more  interview invitations  than 50 generic ones will.

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by The Cut; Photos: Getty Images

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