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How To Write A Presentation 101: A Step-by-Step Guide with Best Examples

Jane Ng • 02 Nov 2023 • 8 min read

Is it difficult to start of presentation? You’re standing before a room full of eager listeners, ready to share your knowledge and captivate their attention. But where do you begin? How do you structure your ideas and convey them effectively?

Take a deep breath, and fear not! In this article, we’ll provide a road map on how to write a presentation covering everything from crafting a script to creating an engaging introduction.

So, let’s dive in!

Table of Contents

What is a presentation , what should be in a powerful presentation.

• How To Write A Presentation Script
• How to Write A Presentation Introduction 

Key Takeaways

Tips for better presentation.

• How to start a presentation
• How to introduce yourself

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Presentations are all about connecting with your audience. 

Presenting is a fantastic way to share information, ideas, or arguments with your audience. Think of it as a structured approach to effectively convey your message. And you’ve got options such as slideshows, speeches, demos, videos, and even multimedia presentations!

The purpose of a presentation can vary depending on the situation and what the presenter wants to achieve. 

• In the business world, presentations are commonly used to pitch proposals, share reports, or make sales pitches. 
• In educational settings, presentations are a go-to for teaching or delivering engaging lectures. 
• For conferences, seminars, and public events—presentations are perfect for dishing out information, inspiring folks, or even persuading the audience.

That sounds brilliant. But, how to write a presentation?

How To Write A Presentation? What should be in a powerful presentation? A great presentation encompasses several key elements to captivate your audience and effectively convey your message. Here’s what you should consider including in a winning presentation:

• Clear and Engaging Introduction: Start your presentation with a bang! Hook your audience’s attention right from the beginning by using a captivating story, a surprising fact, a thought-provoking question, or a powerful quote. Clearly state the purpose of your presentation and establish a connection with your listeners.
• Well-Structured Content: Organize your content logically and coherently. Divide your presentation into sections or main points and provide smooth transitions between them. Each section should flow seamlessly into the next, creating a cohesive narrative. Use clear headings and subheadings to guide your audience through the presentation.
• Compelling Visuals: Incorporate visual aids, such as images, graphs, or videos, to enhance your presentation. Make sure your visuals are visually appealing, relevant, and easy to understand. Use a clean and uncluttered design with legible fonts and appropriate color schemes. 
• Engaging Delivery: Pay attention to your delivery style and body language. You should maintain eye contact with your audience, use gestures to emphasize key points, and vary your tone of voice to keep the presentation dynamic. 
• Clear and Memorable Conclusion: Leave your audience with a lasting impression by providing a strong closing statement, a call to action, or a thought-provoking question. Make sure your conclusion ties back to your introduction and reinforces the core message of your presentation.

How To Write A Presentation Script (With Examples)

To successfully convey your message to your audience, you must carefully craft and organize your presentation script. Here are steps on how to write a presentation script: 

1/ Understand Your Purpose and Audience:

• Clarify the purpose of your presentation. Are you informing, persuading, or entertaining?
• Identify your target audience and their knowledge level, interests, and expectations.
• Define what presentation format you want to use

2/ Outline the Structure of Your Presentation:

Strong opening: .

Start with an engaging opening that grabs the audience’s attention and introduces your topic. Some types of openings you can use are: 

• Start with a Thought-Provoking Question: “Have you ever…?”
• Begin with a Surprising Fact or Statistic: “Did you know that….?”
• Use a Powerful Quote: “As Maya Angelou once said,….”
• Tell a Compelling Story : “Picture this: You’re standing at….”
• Start with a Bold Statement: “In the fast-paced digital age….”

Main Points: 

Clearly state your main points or key ideas that you will discuss throughout the presentation.

• Clearly State the Purpose and Main Points: Example: “In this presentation, we will delve into three key areas. First,… Next,… Finally,…. we’ll discuss….”
• Provide Background and Context: Example: “Before we dive into the details, let’s understand the basics of…..”
• Present Supporting Information and Examples: Example: “To illustrate…., let’s look at an example. In,…..”
• Address Counterarguments or Potential Concerns: Example: “While…, we must also consider… .”
• Recap Key Points and Transition to the Next Section: Example: “To summarize, we’ve… Now, let’s shift our focus to…”

Remember to organize your content logically and coherently, ensuring smooth transitions between sections.

Ending: 

You can conclude with a strong closing statement summarizing your main points and leaving a lasting impression. Example: “As we conclude our presentation, it’s clear that… By…., we can….”

3/ Craft Clear and Concise Sentences:

Once you’ve outlined your presentation, you need to edit your sentences. Use clear and straightforward language to ensure your message is easily understood.

Alternatively, you can break down complex ideas into simpler concepts and provide clear explanations or examples to aid comprehension.

4/ Use Visual Aids and Supporting Materials:

Use supporting materials such as statistics, research findings, or real-life examples to back up your points and make them more compelling. 

• Example: “As you can see from this graph,… This demonstrates….”

5/ Include Engagement Techniques:

Incorporate interactive elements to engage your audience, such as Q&A sessions , conducting live polls , or encouraging participation.

6/ Rehearse and Revise:

• Practice delivering your presentation script to familiarize yourself with the content and improve your delivery.
• Revise and edit your script as needed, removing any unnecessary information or repetitions.

7/ Seek Feedback:

You can share your script or deliver a practice presentation to a trusted friend, colleague, or mentor to gather feedback on your script and make adjustments accordingly.

More on Script Presentation

How to Write A Presentation Introduction with Examples

How to write presentations that are engaging and visually appealing? Looking for introduction ideas for the presentation? As mentioned earlier, once you have completed your script, it’s crucial to focus on editing and refining the most critical element—the opening of your presentation – the section that determines whether you can captivate and retain your audience’s attention right from the start. 

Here is a guide on how to craft an opening that grabs your audience’s attention from the very first minute: 

1/ Start with a Hook

To begin, you can choose from five different openings mentioned in the script based on your desired purpose and content. Alternatively, you can opt for the approach that resonates with you the most, and instills your confidence. Remember, the key is to choose a starting point that aligns with your objectives and allows you to deliver your message effectively.

2/ Establish Relevance and Context:

Then you should establish the topic of your presentation and explain why it is important or relevant to your audience. Connect the topic to their interests, challenges, or aspirations to create a sense of relevance.

3/ State the Purpose

Clearly articulate the purpose or goal of your presentation. Let the audience know what they can expect to gain or achieve by listening to your presentation.

4/ Preview Your Main Points

Give a brief overview of the main points or sections you will cover in your presentation. It helps the audience understand the structure and flow of your presentation and creates anticipation.

5/ Establish Credibility

Share your expertise or credentials related to the topic to build trust with the audience, such as a brief personal story, relevant experience, or mentioning your professional background.

6/ Engage Emotionally

Connect emotional levels with your audience by appealing to their aspirations, fears, desires, or values. They help create a deeper connection and engagement from the very beginning.

Make sure your introduction is concise and to the point. Avoid unnecessary details or lengthy explanations. Aim for clarity and brevity to maintain the audience’s attention.

For example, Topic: Work-life balance

“Good morning, everyone! Can you imagine waking up each day feeling energized and ready to conquer both your personal and professional pursuits? Well, that’s exactly what we’ll explore today – the wonderful world of work-life balance. In a fast-paced society where work seems to consume every waking hour, it’s vital to find that spot where our careers and personal lives harmoniously coexist. Throughout this presentation, we’ll dive into practical strategies that help us achieve that coveted balance, boost productivity, and nurture our overall well-being. 

But before we dive in, let me share a bit about my journey. As a working professional and a passionate advocate for work-life balance, I have spent years researching and implementing strategies that have transformed my own life. I am excited to share my knowledge and experiences with all of you today, with the hope of inspiring positive change and creating a more fulfilling work-life balance for everyone in this room. So, let’s get started!”

Check out: How to Start a Presentation?

Whether you’re a seasoned speaker or new to the stage, understanding how to write a presentation that conveys your message effectively is a valuable skill. By following the steps in this guide, you can become a captivating presenter and make your mark in every presentation you deliver.

Additionally, AhaSlides can significantly enhance your presentation’s impact. With AhaSlides, you can use live polls, quizzes, and word cloud to turn your presentation into an engaging and interactive experience. Let’s take a moment to explore our vast template library !

Frequently Asked Questions

1/ how to write a presentation step by step .

You can refer to our step-by-step guide on How To Write A Presentation Script:

• Understand Your Purpose and Audience
• Outline the Structure of Your Presentation
• Craft Clear and Concise Sentences
• Use Visual Aids and Supporting Material
• Include Engagement Techniques
• Rehearse and Revise
• Seek Feedback

2/ How do you start a presentation? 

You can start with an engaging opening that grabs the audience’s attention and introduces your topic. Consider using one of the following approaches:

3/ What are the five parts of a presentation?

When it comes to presentation writing, a typical presentation consists of the following five parts:

• Introduction: Capturing the audience’s attention, introducing yourself, stating the purpose, and providing an overview.
• Main Body: Presenting main points, evidence, examples, and arguments.
• Visual Aids: Using visuals to enhance understanding and engage the audience.
• Conclusion: Summarizing main points, restating key message, and leaving a memorable takeaway or call to action.
• Q&A or Discussion: Optional part for addressing questions and encouraging audience participation.

A writer who wants to create practical and valuable content for the audience

More from AhaSlides

How to write an engaging and effective presentation script?

Explore expert tips and techniques to elevate your script, ensuring it resonates with your audience and enhances your message.

Bharti Jain

Delivering presentations

In today's world, presentations are a crucial part of professional communication, whether for pitching a new idea, educating an audience, or persuading potential clients. However, the backbone of any successful presentation is its script. A well-crafted presentation script can captivate your audience and deliver your message effectively. In this blog, we’ll explore the intricacies of crafting such a presentation that not only delivers information but also engages your audience, drawing insights from the tools and strategies provided by Prezent .

What is a presentation script?

It is much more than a mere set of words to be read or spoken; it is a strategic narrative designed to communicate ideas effectively. It’s the roadmap of your presentation content, detailing every turn of your story, every fact you want to highlight, and every emotion you wish to evoke. A well-written script aligns with your visuals and delivery, creating a harmonious and impactful presentation.

Here’s an example of presentation script containing key points only:

What are the key elements of a compelling presentation script?

When we talk about crafting a presentation script that captivates and engages, it's essential to focus on the following elements.

1. Write a script with a clear objective

It's a common misconception that the sole purpose is just to relay whatever is on your mind. Every presentation has a specific goal, and it's crucial to identify this goal right from the start. Are you looking to inform, persuade, inspire, or motivate your audience?

For example, if your goal is to persuade your audience, you need an approach as if you're a lawyer making a closing argument. This means your script should be filled with strong, convincing evidence and delivered in a tone that's persuasive and compelling. On the other hand, if your aim is to inform, it should resemble a teacher's lesson plan: well-organized, clear, and educational. Here, the focus is on clarity and thoroughness.

2. Audience-centric approach

Tailoring your content to resonate with your audience's interests and level of understanding is crucial. It’s similar to a chef knowing his diners' preferences before crafting a menu.

For example, If your audience comprises young entrepreneurs, using startup success stories and Silicon Valley anecdotes can make your content more relatable and engaging.

Ignoring the audience’s background and interests is like serving a steak to a vegetarian – it just won’t connect. So you need to ensure that you get your audience to listen.

3. Need to write a strong narrative

A strong narrative structure in your script is essential – consider it the spine of your presentation. It should have a compelling introduction (like the opening scene of a gripping movie), an informative body (similar to the plot development of a novel), and a memorable conclusion (the final scene that leaves the audience thinking).

For instance, Steve Jobs’ iconic iPhone launch presentation in 2007 masterfully followed this structure in his presentation speech, captivating the audience from start to finish.

4. Emotional engagement

Creating an emotional connection with the audience can be achieved through storytelling , anecdotes, or humor.

Take, for instance, the iconic "I Have a Dream" speech by Martin Luther King Jr. His powerful storytelling and emotional appeal transformed statistical data about racial injustice into a palpable narrative that moved an entire nation.

Similarly, humor can play a significant role in keeping the audience engaged. Ellen DeGeneres' commencement speech at Tulane University in 2009 is a prime example. She skillfully blended humor with her personal life story, especially her struggles and achievements.

5. Simplicity and clarity

Conveying your ideas in a straightforward and understandable manner is vital. Think of it as the principle of KISS (Keep It Simple, Stupid). Your presentation should be like clear, concise instructions, not a complex, hard-to-decipher manual. Avoid jargon and technical terms unless absolutely necessary.

Remember, Albert Einstein once said,

If you can't explain it simply, you don't understand it well enough.

Your script should reflect clarity of thought and simplicity of expression.

How to write a presentation script that is effective?

Crafting an engaging presentation script is a multifaceted process that requires attention to detail, a deep understanding of your subject, and a keen sense of audience engagement. Here are some crucial strategies that you should know:

1. In-depth research

To lay a solid foundation for your presentation, start with comprehensive research. Dive deep into your topic to ensure every aspect of your script is well-informed and accurate. This doesn't mean just skimming through the top Google search results. Explore various sources, from scholarly articles to industry reports, to gather a rich array of information.

This depth of understanding not only boosts the credibility of your presentation but also prepares you to confidently handle any questions that might arise during or after your presentation.

2. Conversational tone

A key aspect of a good script is its tone. Aim for a conversational style – as if you're talking to a friend over coffee rather than memorising & lecturing in a formal setting. This approach makes your presentation more relatable and engaging. Avoid complex jargon and technical terms unless necessary, and instead, opt for simple language that flows smoothly. Think of it like storytelling with data.

Check this example to understand better:

Without conversational tone

“In today's discourse, we shall examine the multifaceted and intricate ramifications of digital transformation on global business paradigms."

With conversational tone

"Let's talk about how digital transformation is changing the way we do business around the world. It's pretty fascinating stuff!"

In the first sentence, the formal tone and complex language create a barrier, making the content feel distant and academic. The second sentence, conversational in nature, uses simple language and a friendly approach, inviting the audience into an engaging discussion.

3. Proper visual integration

Visuals are not just decorations; they are integral to reinforcing your message. While scripting, think about how each segment of your speech can be accompanied by relevant visual aids, whether it's a slide, an infographic, or a short video clip. For instance, when discussing a complex process, a diagram can make it easier for your audience to grasp. The key is to ensure that your visuals complement your words, adding clarity and keeping the audience visually engaged.

4. Interactive elements

Engaging your audience is crucial, and interactive elements can significantly boost this engagement. Incorporate rhetorical questions to provoke thought or invite audience participation at certain junctures. You might include a quick poll, a show of hands, or even a brief Q&A session. These elements transform your presentation from a monologue into a dialogue, making it a two-way interaction that keeps your audience actively involved.

5. Rehearse and practice your presentation

The final and perhaps most critical step for the presenter is to refine and rehearse the script several times . This is where you fine-tune your pacing, adjust your tone, and smooth out any rough edges. Rehearsing out loud, ideally in front of a mirror or a test audience, helps identify parts of the script that may need reworking. Pay attention to timing, pauses, and emphasis on key points. Remember, practice doesn’t just make perfect; it builds confidence, ensuring that when it's showtime, you deliver with poise and impact.

How to enhance the effectiveness of a powerpoint presentation through engaging designs?

The integration of engaging presentation designs in your presentation can significantly boost it's effectiveness. Thoughtfully chosen visuals and layout strategies not only grab attention but also make your message more impactful. Let’s delve into how to achieve this synergy:

1. Slide with complementary visuals

Utilize design elements like relevant images, charts, and infographics that reinforce your script’s message. For example, if you're discussing market growth, a well-designed graph can visually represent the data you're talking about, making complex information more accessible and engaging. The key is to choose visuals that directly support and enhance what you're saying.

2. Consistent theme

Maintaining a consistent design theme throughout your presentation helps in creating a visually cohesive experience and makes your brand image stronger. This includes consistent use of color schemes, fonts, and graphic styles that align with the tone and content of your presentation. A uniform theme not only looks professional but also helps in keeping the audience’s attention focused on your message.

3. Focus on readability

Ensure that any text on your visuals is clear and easy to comprehend. Overloading slides with text can overwhelm your audience. Instead, opt for key phrases or bullet points that complement your spoken words. The text should be large enough to be easily readable from a distance, and the color contrast should make it stand out against the background.

4. Balanced layout

Achieving a balance between visual elements and white space is crucial for a clean and effective slide design. A cluttered slide can distract and confuse your audience, while too much white space may lead to a lack of visual interest. Aim for a layout that emphasizes key elements, using white space to highlight important information without making the slide feel overcrowded.

Expert tips for great presentation speech

Delivering a strong presentation is more than just writing; it involves a nuanced blend of delivery techniques, audience interaction, and adaptability. Here are some expert tips presentation style:

1. Dynamic pacing

Varying the pace of your delivery keeps your audience engaged. For example, slow down during complex topics for better understanding, and speed up during familiar or lighter segments to maintain energy. This dynamic pacing ensures that important points are emphasized and the audience remains attentive throughout.

2. Feedback loop

Gathering feedback on your script and presentation style can offer invaluable insights. It’s like holding a mirror to your performance. Present it  to a small group or a trusted colleague and solicit a honest feedback from your audience. Pay attention to their responses and suggestions - they can help you identify areas for improvement that you might not have noticed on your own.

3. Body language and voice modulation

Being conscious of your non-verbal cues and voice modulation can dramatically enhance the effectiveness of your delivery. Your body language should complement the tone of your message.

For instance, use open gestures for welcoming or inclusive points, and firmer gestures for strong, decisive statements. Similarly, modulate your voice to match the content - a softer tone for sensitive topics, or a stronger, more assertive tone for key arguments. This congruence between your words and your delivery makes your presentation more convincing and engaging.

4. Stay adaptable

Adaptability is crucial in presentations. Sometimes, despite all the planning, the audience's reaction may not be what you expected, or technical issues may arise. Be prepared to improvise your approach on the fly.

For instance, if a particular part of your presentation isn't resonating as expected, be ready to shift gears, perhaps by moving to an interactive Q&A earlier than planned.

Staying adaptable ensures that you maintain control of the presentation, no matter the circumstances.

What are the benefits of a good presentation script?

It enhances your ability to connect with the audience. It serves as a guide, ensuring that you deliver your message in a clear, engaging, and relatable way. When you have a well-crafted script, it's easier to explain complex topics in a way that's easy for everyone to understand. This not only keeps your audience attentive but also makes your presentation more memorable.

Additionally, as the presenter, you get confidence boost. Knowing that you have a solid foundation for your presentation helps reduce anxiety and allows you to focus on delivery. As a result, your message doesn't just get heard; it resonates with the audience, leaving them informed, inspired, and often impressed by the clarity and effectiveness of your communication.

How can Prezent help with great presentation scripts?

Prezent, the communication productivity platform for enterprise teams, can significantly enhance the process of writing and delivering presentation scripts in various ways:

1. Efficiency in slide creation: Prezent's AI capabilities streamline slide creation. With a library of over 35,000 slides , presenters can quickly find and customize them, allowing more time to focus on writing a script with great content and delivery.

2. Consistency and brand alignment: Prezent ensures that all slides adhere to brand guidelines , maintaining a professional and cohesive look throughout the presentation. This consistency is crucial for the visual elements.

3. Enhanced storytelling through visuals: The AI-driven slide creation tools in Prezent suggest visual storytelling elements relevant to the script. This enhances audience engagement and understanding, particularly when complex points need to be conveyed.

4. Best practice examples and learning: Prezent offers a feature of best practice examples – a curated collection of exemplary presentations. These examples showcase industry norms and creative approaches, providing valuable insights into effective presentation styles and structures.

5. Personalized insights with fingerprints: The ' Fingerprints ' feature in helps understand your and your audience's strengths, preferences, and areas for growth. This leads to personalized insights, enhancing communication skills and ensuring that the presentation resonates with the audience. Create your Fingerprint today !.

6. Adaptability to content: Prezent adapts slide design based on the script's content, suggesting appropriate charts for analytical sections or illustrative visuals for narrative parts, ensuring the slides are in perfect harmony.

7. Feedback and improvement suggestions: With its advanced AI capabilities, Prezent can offer feedback and improvement suggestions on both the content and design of the presentation, based on communication and design best practices.

Overall, Prezent acts as a comprehensive tool for enhancing presentation scripts, ensuring that the visual components effectively support and elevate the spoken content, while also offering insights and suggestions for continuous improvement. To see Prezent in action you can sign up for our free trial or book a demo today!

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Online Speech Creator

Use this Online Speech Creator to Help You Quickly Create a Good Speech Outline!

Before You Start…

This presentation creator is designed to help you organize your thoughts. It won’t actually do all the work for you. Just follow the step-by-step instructions. If you answer every question , you will receive a simple, easy to deliver presentation guide. Before you start, we suggest that you glance at the following two blog posts:

• How to Design a Presentation Quickly (In 15 Minutes or Less.)

The summary of this post is to not try to write a speech word-for-word. Instead, come up with an outline of your presentation containing just a few key points. It is better to cover just a few points really well than to cover a bunch of confusing content. (Your speech is easier to deliver as well.) The Speech Creator will ask you to determine just three major points to cover in the presentation. This works for most speeches.

• Storytelling Techniques that Reduce Nervousness and Stage Fright

Most people who use this presentation creation tool for the first time really fight this advice. The examples and stories that you insert are what make your speech interesting and easy to deliver to your audience. THIS IS THE MOST IMPORTANT PART! If you skip this step, you will end up with a lousy presentation outline.

• Presentation Enhancers that Make Speeches More Interesting

This post identifies seven additional pieces of content that you can add to each bullet point to make them come alive. These will make good speeches great speeches.

Fill in Answers Below About the Presentation You Are Creating.

The system will send you a speech outline via email.

Who is the specific audience for your speech?  The more specific that you make the audience, the easier it is to design a compelling speech.

What example, illustration, or incident (story) can you think of that best explains the point above? Think of a time you witnessed the above point in real life or give an example of how it could happen. If it is a conclusion, tell about how you came to the conclusion.   (Just a few words to remind you. Don't write out the whole story.)

To add some impact or clarity, come up with an analogy, quote, visual aid, or other type of proof that point #1 is true. (Just a few words to remind you. Don't write out the whole item.) 

Now, let's assume the audience really understands your first point.  What would be the second thing that the audience needs to know about your topic? (Assume they know nothing about the topic.)

Come up with an example or story (explanation) of point two now, and then add impact with an analogy, quote, visual aid, etc.

Go through the same process with point three (and point four or five if needed). Determine what the next most important thing is to the audience, come up with a story or example, and add one impact item.

Just hit "Submit" and we'll email an outline to you... 

For additional details, see Persuasive Speech Outlines .

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How we write presentation scripts that captivate audiences.

Having written thousands, this is our advice on how to write a presentation script and how to use scripts in your presentations.

What’s the most important factor in any presentation?

It’s got to be the design, right? Making your slides so beautiful, so chic, and so damn on-brand that your audience will weep at their magnificence?

That’s important, but no – we’re talking about something more fundamental than that.

Ok, then. How about the  animation ? Slick, professional and seamless. That premium, professional sheen that shows your quality through and through.

Again, really love your thinking here, but before that too.

Before you even open PowerPoint, Keynote or Google Slides. Before you get stuck into Photoshop, XD, or whatever design software you prefer.

In many cases, before you even fire your trusty PC or Mac up.

Which brings up back to answering that original question. The first – and most important – part of any presentation is the story. It’s the structure on which those other visual elements can hang, and with a great narrative, your design and animation can take it to another level of excellence.

But the story needs to be delivered. And in most cases, that’s down to you, the presenter. So you need a way to make sure you talk through the story in the right order. Hitting the right highs and lows. Without missing anything out. And without rambling on and going over your time limit.

What you need, my friend, is a presentation script.

The benefits of a great presentation script

OK, before we go any further, I can already see some of you grimacing at the thought of a presentation script.

I don’t need a script , you might be thinking – and you may well be right.

Scripts make presenters sound all robotic and boring , you could be muttering – and again, good point.

I want my  salespeople  to be able to think on their feet and adapt to any situation , you might be screaming into your screen. OK, chill out – you’re not wrong.

But let’s not be so black and white about things, eh?

Like presenters, presentations and audiences, each script should be different.

Your presentation script will likely be based on your experience as a presenter, your knowledge of the presentation subject, the level of detail you want to go into, the type of audience you’re presenting to, your time allowance, and many other variables.

So, it’s a good idea to start with the maximum amount you need, and then chip away as necessary. Think of it like Michelangelo’s David. To create his masterpiece, the Italian sculptor took a huge block of Tuscan marble, whittling it down for over two years to reveal the final result.

Can you imagine if he just took a small torso-shaped piece, and then glued a few bits and bobs on as he went along?

It’s the same for your presentation script: write it out in full, and see how it feels when you speak it out loud. What’s that? You probably wouldn’t speak it out loud? Well, you should – some phrases sound all wrong spoken aloud, even when they look fine on the page.

Speaking aloud also gives you a much better estimate of the time it will take to present it in full; reading it in your head, or even muttering it softly to yourself just won’t give you the same timings.

Each time you speak it aloud, it will get a bit tighter, a bit stronger and a bit more personalised to the way you speak.

And, after a few drafts, you’ll have something approaching your final presentation script. Just be careful to leave it when it’s ready – it can be tempting to tweak and tweak ad infinitum, and it’s sometimes difficult to know when to leave it alone.

Now it’s decision time. What will you do with this script? There are basically three choices here:

• Read the full script.
• Cut it down to bullet points.
• Memorise it.

Let’s look at the pros and cons of each in turn.

1. Read the full script

This is the safest method.

You separate your script out throughout your slides in the speaker notes section. This means you see them on your laptop, but your audience doesn’t on the big screen (or their Zoom screen).

Most people new to presenting, nervous of public speaking, not experts in the subject matter, or just a bit cautious, might initially choose this option, but it’s not without risks.

Yes, you won’t forget anything and yes, it gives you something to focus on other than the audience, but that can become an issue.

If you stand in front of your audience with your eyes glued to PowerPoint’s speaker notes, then it’s often not the best experience for them. People like to connect with one another, and eye contact – even over video calls – is an important part of this. So, if you don’t even glance up from time to time, you and your presentation can come across as cold, at a time when you should be sharing emotion.

And another issue is it can be hard to portray that emotion when you’re reading out loud, rather than speaking from the top of your head. It can be a bit like listening to kids reading out loud in primary school: sure, they are saying all the words right, but the speed, the cadence, the emphasis and passion can all be lost.

So how can you get around this conundrum: you’re not confident enough to go without a presentation script, but you don’t want to sound like an emotionless reading drone. The answer, whether you like it or not, is to practice.

Most people don’t practice, so most presentations aren’t very good. Don’t be that guy.

The more you practice, the more comfortable you will feel delivering your presentation script. You’ll find that certain sentences and phrases slip off the tongue a bit easier, so you are able to make eye contact from time to time. Keep practicing and there may be whole slides or sections that you can talk around – maybe not word-for-word – but close enough.

And this is where you’re getting closer to that audience connection – in fact it’s arguably better to falter every now again – it proves you’re just human like the rest of us.

It also gets you closer to option 2.

2. Cut it down to bullet points

For most of our clients , who are pretty experienced presenters, this is the best option. It gives you the flexibility to talk around the main points, but with a safety net of all the key points written down as memory aids.

These bullets, tucked away in the speaker notes, can be a presenter’s secret weapon. With just a discreet glance towards their screen every now and again, they can make sure the whole story is delivered in full, in order, and with a healthy amount of audience connection thrown in too.

Don’t forget that speaker notes – whether a full presentation script or bullet points – are really easy to edit. So, if you tend to use a presentation multiple times, you can go in each time afterwards to tighten up a word or two here, or perhaps a couple more pointers there.

Or maybe edit them beforehand to personalise the script a bit to your specific audience – it’s a good way to mitigate on blanking the company or individual names you’re meeting.

It’s still important to practice with just speaker noters though, and you’ll find those glances become fewer and the eye contact increases as you do so. And the more you practice speaker notes, the better you’ll get, perhaps ultimately getting to option 3.

3. Memorise it

Let’s face it, the best presenters don’t need any kind of script. When was the last time you saw someone delivering a TED talk with a fistful of cue cards? Or referring back to their laptop every couple of minutes?

It’s all just there, in their heads, effortlessly transitioning through and out of their mouths. Or so it appears… again, don’t kill the messenger but these people practice over and over and over.

But memorising it doesn’t always mean literally reciting every exact word. That can be useful when you have a very strict time to work within, but the best presenters can flow in and out of their memorised script at will. It’s really something to behold.

This means they can slip in relevant stories or recent events seamlessly. Or can refer back to other talks that day, personalise their story to the audience and generally make it much more of a flexible experience.

But of course, there’s a flip side. Less experienced speakers might lose their place, miss a whole chunk out, or go off on a rambling tangent that has no relevance, like that time I went to do a talk and it was really early in the morning and usually I set my alarm for 6.45 except for Thursdays when I get a lie in but actually the Thursday before I had a meeting so I turned that alarm off, but left on the 8.30 alarm and this talk happened to start at 8.15 and I didn’t realise but the alarm was still on but the talk didn’t actually start on time because there was an issue with the pastry delivery because we usually use this one company but they couldn’t deliver them so we had to use another company which was actually run by the husband of a client we used to work with who used to be a designer but then realised that he preferred to actually bake and……… you get the point there I hope.

Your presentation script. Your way.

All in all, presentation scripts are essential in creating and presenting a great audience experience. They give you structure, flow, and confidence that simply reading off your slides, or ad-libbing it can’t.

Start with a strong presentation script, and remember that it’s entirely up to you to decide how to use it to make the most out of your own style.

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Crafting an engaging presentation script

Crafting a presentation goes beyond simply putting together content. It also involves mastering the art of scripting by the speaker. Learning how to write a script for a presentation can take some time and effort to master, and similar to designing Google slides or PowerPoint presentations, there are several important rules to follow.

From developing a compelling storyboard and adding strategic pauses to making sure the words match the slides and maintaining a natural flow, delivering an effective presentation speech is a skill that needs to be honed.

In this article, we aim to provide comprehensive guidance on all these aspects and more, making it easier for you to create a presentation script that effortlessly resonates with your audience.

Top 10 tips on how to write a script for PowerPoint presentation

1. finalize the storyboard.

When it comes to crafting presentation scripts, planning is vital. A speaker must be well-prepared and have ample time before the event to practice and make sure the content flows naturally. Therefore, clear storyboarding must come first if you want to produce excellent presentation content. This is particularly true when the script and design are being done by the same person.

2. Follow the KISS rule

‘KISS,’ or Keep It Short and Simple, is the number one rule for crafting a fantastic script for presentation. Short and concise sentences can help you get the message across much faster, especially if your presentation’s emphasis is placed more on the visuals than the aural aspect.

3. Make sure your script for presentation introduction is engaging

A strong introduction is critical to captivate the audience’s attention and make them interested in what you have to say. This can be done through a compelling narrative, a thought-provoking question, or a startling fact. Remember, your introduction for presentation script should be designed to hook the audience and make them want to keep listening.

4. Aim for well-structured content

The presentation script’s content needs to be well-organized and structured. It has to have natural transitions from one idea to another, as well as distinct breaks between sections. And to make each argument more convincing and relatable to the audience, you should back it up with examples or evidence.

5. Stick to the slide content

It’s important to keep in mind that the information on your slides must serve as the basis for your script. It should be closely related to the presentation material you have already storyboarded and be simple to follow.

In case your script for PowerPoint presentation doesn’t match the content on the slides, the audience will likely feel confused and lose their place. That’s why it is recommended that you always have the presentation’s material nearby. Divide the text into chunks corresponding to the slides’ arrangement so that the two complement one another perfectly.

6. Add pause breaks

When attending a presentation, an audience member has two tasks: first, taking in the speaker’s words, and second, understanding the information offered by the presentation content. Therefore, when writing a script for a presentation, it’s essential that you always put yourself in the audience’s shoes and include pauses in the script.

Remember, when the speaker pauses, the audience has a chance to digest what has just been said and absorb as much information as possible from the visual aids. Additionally, it gives you, as a speaker, more control over the audience’s attention during the entire speech.

7. Use engaging language

Whether it’s an introduction for presentation script or a closing part, your entire content should be written in clear and engaging language. Refrain from using technical or jargon terminology that the audience might not understand. Instead, speak in plain English and incorporate jokes, rhetorical questions, or storytelling to keep the audience interested throughout your presentation.

8. Don’t forget about calls to action

Strong presentation scripts always end with a clear call to action. This could be requesting that the audience takes a specific action, such as subscribing to a newsletter, making a purchase, or putting the concepts discussed into practice in their own lives or places of employment. Your call to action must be captivating and inspire the audience to do the desired action.

9. Practice and rehearse

Practice and rehearsal are essential components of a good script. That’s why it is crucial to rehearse your script several times, ensuring a smooth delivery. Additionally, practice helps boost self-assurance and ease presentation-day nervousness. By including these components in your PowerPoint presentation script, you can create a persuasive and memorable presentation that effectively conveys your message and interests your audience.

10. Enlisting key points is also an option

Writing down every word you intend to say might sometimes result in overly scripted content, which can lack empathy and prevent you from connecting with the audience. Therefore, sometimes it is enough to simply focus on the key points or even use slide content as a starting point, keeping in mind the presentation’s structure and your time limit. Now that you know how to write a presentation script, let’s look at some examples to see the above tips in practice.

Presentation script example

Detailed presentation script:

https://www.slideshare.net/aland/script-for-perfect-presentation

Presentation script containing only key points:

All in all, having a presentation script is essential for delivering a great audience experience. It gives you flow, structure, and two times more confidence than when you are simply improvising or reading off your slides.

Use the above guidelines to ensure you are starting with a strong script, and remember that our presentation design company is here to help 24/7! SlidePeak’s dedicated team can not only help you improve your old presentation but can also design a professional pitch deck with unique infographics to wow potential investors, clients, and employers.

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• November 28, 2022 October 16, 2023

How to write a presentation script and fully control your pitch [with steps]

“There it is. At the back. The exit. You can make it. In only 10 seconds, you’ll be safe.” the little voice in my head whispered. 

I was so nervous I was pacing in circles like a spinning top.

I was speaking with a croaky voice.

Word by word, I was losing control.

This was during my TEDx Beijing talk in 2010.

Before taking the stage, I had dreamed about giving a TEDx talk that would make it to TED.com, yet now I was falling apart live in front of 100 people.

I had not practised the performance aspect of my talk.

I stayed in my comfort zone designing the slides.

And I had only stood in my room practising to the sofa.

I waited until being in front of 100 people to do the talk from start to finish for the first time.

As I sit here writing this, reliving the moment, shaking my head – what a rookie mistake.

So when people say, “I don’t have time to practice, I’m going to wing it.”

I go like 😳.

No one good at what they do does not make time to practice.

When it looks easy, you do not see the hours of practice, study and intention.

You get back what you put in, which cannot be more accurate than when you are in the spotlight in front of people with no way to pause, rewind or undo the moment.

I call pitching, public speaking and presenting a high-value spotlight moment; it can be to an audience of 1 or 10,000.

When you have the attention of the room and your ideas can grow, this is a fantastic opportunity which requires preparation and focus.

What are the things you can control during a presentation?

There are four things you directly control when you present.

01 – what you say – your content (hint: presentation script)

02 – how you perform – your verbal and non-verbal body language 

03 – slide design / visual support – what visuals amplify your message 

04 – how much you practice 

Think back to gym class.

Before any sport, if you skip stretching and don’t warm up, you risk playing badly and injuring yourselves.

Now in my mid 40’s, I have to stretch every morning to get the day started right. 

No matter your age, you need to warm up if you want to pitch with confidence and intention.

Here is one area you can improve quickly with a consistent short sequence of exercises. 

Speaking flow – a combination of content and performance, how you look, sound and move on stage. 

Is your presentation like a gift, or an amazon delivery box?

Are you presenting a gift or dropping a brown box at someone’s doorstep?

A gift is unique.

A brown box delivery is ordinary.

A brown box delivery is when you spend more time, attention and effort getting your presentation from start to finish.

A major tell for a brown box delivery is when you speak flatly, pause at the wrong time and look up a lot.

Instead, present like a gift. 

Make it special.

A gift has wrapping paper, a name card, is revealed on a special occasion and intended for one person.

People don’t remember the ordinary.

They remember the feelings you inspire in them.

Steps to writing a presentation script and pitching it perfectly

Take these steps

• Start by writing the presentation script out word for word. 
• This is to get total clarity for yourself.
• Then reduce the script to bullet phrases – reduce as many words as possible while retaining meaning and structure.
• Move the bullet phrases to a series of index cards.
• Practice with the index cards at least ten times.
• You know you are on track when you get to the point where you are only glancing at the cards.
• Record every pitch practice session on your phone.
• Listen back to each performance.
• Note down what is working well.
• And what needs improvement.
• Focus on these areas.
• Practice 2-3 times a day.
• Give yourself as much margin to practice as possible.
• Keep the index cards close to hand for the three days before your spotlight moment.
• Review them frequently.
• Spill the cards on the floor and reorder them as quickly as possible.
• Slowly practice more with your mental map of the pitch than the cards. 
• Work with a particular focus on the introduction and the conclusion. 
• Then the segways which link the themes together.

Structure to build a mental map

I use a mountain to structure my pitches. 

A series of peaks and valleys to hang the content means I remember the themes and relationships rather than the exact words. 

This gives me way more flow and reminds me to keep building the energy, momentum and tension.

Let go of the word-for-word presentation script.

Pitch a gift, not a brown Amazon box.

Reduce the content to keywords on index cards.

Practice so you have a very familiar mental map of the pitch.

What is the cost of not doing this?

If you don’t make the time, all your effort to create your spotlight moment will probably go to waste, and the only mental map you’ll have is one of regret at the missed opportunity.

Please don’t do what I did to prepare for my TEDx talk. Focus on the things outside of your comfort zone.

Have any questions about using a presentation script??

Connect with me on LinkedIn!

Hopefully you will find more value in our other blog-posts:

How many slides for a 10-15 minute presentation

How to start a presentation? Start your pitch like an Olympic sprinter

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How to write an effective presentation script

If putting together presentation content wasn’t tough enough, a script also has to be written for, or by, the speaker. Learning how to write a presentation script can take some time to master, and just like a presentation design , there are some important rules to remember.

From putting together a storyboard and ensuring the words complement the slides, to inserting pause breaks and not sounding too scripted, delivering a presentation speech is a skill that needs to be honed. In this article, we will help you with all of that and more, so you can learn how to write a presentation script your audience will easily connect with.

1. Finalise the storyboarding

Planning is everything when it comes to  writing a script for a presentation . In order to make the content flow naturally, a speaker needs to be well-prepared with enough time ahead of the event for them to practise.

In order to achieve great presentation content , clear and concise storyboarding needs to be the first step. This is especially true in situations where the same person is writing the script and also putting together the design. It can be tempting to write the content first before attempting to retrofit the design elements so it matches the script.

However, following this method rarely ever works, and it only serves to increase frustration and stress levels. By using a storyboard it becomes much easier to plan the length of the presentation along with its content. It also creates a guideline that will enable the speaker to direct the audience from start to finish.

2. Stick to the slide content

A key point to remember is that the content of your slides must provide the foundation of your script. When you sit down to begin writing it can be easy to follow the flow of ideas to create a script that reads wonderfully on its own. What you can’t forget is this must tie directly into the presentation content you have already storyboarded.

Writing a script for a presentation that doesn’t match the content will leave the audience feeling confused. As the script starts wandering off into tangents that do not relate to the slides, the crowd will quickly lose their place and their concentration will soon follow.

An easy way around this is to write the script with the presentation content close to hand. Break down the words into sections that reflect the order of the slides so the two are always complementing each other perfectly.

3. Remember to add in some pause breaks

When an audience attends a presentation they have two tasks to juggle: firstly, to digest the words being delivered by the speaker, and secondly, to understand the information provided by the presentation content.

It’s important to place yourself in the shoes of the audience to remember this when writing a script for a presentation. You want as much of the information you are providing to be taken in by the audience, which means you need to factor in some time that will enable them to process your words and the visual data.

Writing pause breaks into the script plays a key role in achieving this. When the speaker pauses it gives the audience a moment to reflect on what has just been said. It also allows the speaker to create a  rhythm of speech  and have more control over the attention of the audience from start to finish.

4. Write, practice, iterate and repeat

Once you have your script ready to go, you will need to set aside a good amount of time to practice it. Don’t forget, the script is one half of the content you will be delivering to the audience, so you should always practice the material alongside the finalised slides, as this gives you a better feel for how it all comes together.

This also allows you to make final tweaks and changes to the script, as well as physically practicing how you will deliver it on the day. You can then rehearse the way you stand, your eye contact and the management of your overall body language in front of an audience.

It is also worth remembering that when you write a script for a presentation, it will be written more formally compared to the way you naturally speak. If the script isn’t changed to reflect this, it will sound unnatural and awkward and the audience will pick up on it very quickly.

5. Remember, You don’t always need to write a script

Please note that this final point isn’t intended to undermine everything we have talked about above! As we mentioned in the previous point, sometimes writing every word you are going to say can sound overly scripted, which can lack empathy and struggle to connect with the audience.

If you are experienced and confident enough, or if it fits the type of audience you will be speaking to, you can work around key points you have written down, or simply use the slide content as your start point.

This usually suits a more informal setting and you always have to be careful not to wander off on long tangents that will lose the audience in the process. Always remember the structure of your presentation and have a time limit so you will still deliver the information concisely and effectively.

Script writing is no easy task!

Just like creating content for your presentation, writing a script requires practice. With each one you write you will gain more confidence and improve the way they are structured and delivered. Use the guidelines above as a foundation for your scripts and you’ll soon be able to find a voice and style that will add real value to your presentations.

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How to write a presentation script

The title of this article may be a little misleading as many people want to know how to write a presentation script but the truth is you do not need one. bear with me here because you may well need to write one to get the information you need in to your head,but when you get to the presentation itself you will only need bullet points., so here, i am going to show you, in four simple steps, how to sort and organise yourself for your presentation. this is a systematic approach that you can apply to any subject., step one: listing, this approach is often called mind mapping and involves getting everything you think you should say down on paper. there should be no filters here. do not think i can’t say that or i won’t have time for that. get everything down even if it will be discarded later. write down everything you know about the subject and also things you think you think you should know about it. you can always research and learn later if it does in fact,need to be said., if you write it down as a list it will help to sequentially order your thoughts but you may want to write it as a thought bubble. having a list of the main topics coming away from the subject and then other points or thoughts coming from each of those sub subjects., when we start out to write our presentation most of us fear we won’t have enough to say but usually the reverse is true and a common mistake is to try to get it all in, ending in a rushed and often confusing presentation., step two: sorting, so now we have too much information and it needs sorting. take your list and sort it into similar subject matters. you will probably need to sort it into about three or four sections or headings. the items in your list will then fall into those headings or they won’t. if they don’t then discard them., if you don’t discard them they will make your presentation messy and no one likes or understands a messy presentation. stick to your three or four headings depending on length of presentation and only keep the points that logically fit into those headings., step three: arranging, now is the time to arrange your information., now take the next logical heading and do the same and so on until you have the headings in a logical list and you have elaborated on the points under that heading. those elaborated thoughts may include jottings of ideas for powerpoint slides to include or other visual aids. take a look at my post on powerpoint presentations here., you should now have several pages which are more formally arranged and hopefully you are now feeling like you have the start of a presentation., step four: review, now you have a written structure to your presentation you need to take the time to see if it works. the best way of doing this in my opinion is saying the stuff you have written down out loud. you can say it aloud in your head but actually saying it will also be the first part of rehearsing. i also think talking to the mirror works well for me., yes like an actor you will need to rehearse for this presentation. an unrehearsed presentation will likely end in a disaster. even professional speakers rehearse. i also find talking to the mirror helps me., don’t worry if it comes out badly first time as this is where you find out if things you want to say work or not. if it doesn’t fit, take it out and rejig your structure., in conclusion, so now i have given your the four steps to writing a script, though please remember you should not read from this script when you actually present. these four steps can be done relatively quickly or take some time depending on the complexity of the subject and your own knowledge of it. please do not skip this step out, when preparing for your presentation as preparation is vital to your success., to present successfully you need a clear objective. take a look at my post on setting objectives here . you must prepare in a way that is systematic, thorough and detailed., i hope that this has helped you in writing your presentation script but remember this is only one step in presenting brilliantly. you may want to take at look at my posts on communication skills as a next step in getting your presentation, audience ready., as always i am here to help and if you have any questions please ask by leaving a comment below and i will get back to you as soon as i can, with grace and gratitude.

Hi Karen Thanks for your presentation. The steps you put forth are very helpful to create order in my mind. The script is well balanced with picture and is written in a simplified way that I can relate to easily. You also make yourself available, which is a welcome feeling as you stand behind what you are selling compared to many others who I feel are just selling. Thanks again Cheers Orion

Thank you for your kind comments Orion.

I am a firm believer that people buy people first and the product or idea second. We are all fed up with being sold to with promises of riches that are unachievable. As with anything if you are going to be good at presentations you have to but the effort in. To be great, you need to be good. To be good you have to be bad. To be bad you have to start.

No one gets to be great at something without effort.

With Grace and Gratitude 

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How to write a presentation (and deliver it, even via Zoom)

Jack elliott.

31 minute read

You’ve been asked to give a presentation. Chances are, your response will be roughly one of the following:

1. It’s a subject you’re passionate about and you’re a confident speaker. You’re pleased to have the opportunity.

2. You secretly worry that your style is flat and unengaging. You’re not looking forward to it.

3. At best, the prospect makes you nervous; at worst, terrified. You’d rather have root canal surgery.

If you belong in one of the last two categories, you probably know you’re not alone. You may have heard the statistic that public speaking is more widely feared even than death .

However you feel about the prospect of presenting, this comprehensive guide will take you step by step through the process of planning, writing and delivering a presentation you can be proud of (even via Zoom).

Use the contents links below to jump to the section you need most, make your way through methodically from start to finish, or bookmark this page for next time you need it.

What is a presentation?

Essentially, it’s a story. And its origins go back thousands of years – to when our ancestors gathered around the campfire to listen to the wise elders of the tribe. Without PowerPoint!

These days, presentations encompass the glitz and scale of the Oscars or the new iPhone launch through to business briefings to smaller audiences, in person or – increasingly – online. We’re focusing on the business side.

Whatever the occasion, there’s always an element of drama involved. A presentation is not a report you can read at your leisure, it’s an event – speakers are putting themselves on the spot to explain, persuade or inspire you. Good presentations use this dynamic to support their story.

Always remember: everyone wants you to do well

If you are nervous, always remember: no one sets out to write a poor presentation and no one wants to go to one either. There may be private agendas in the room, but for the most part audiences approach presentations positively. They want to be engaged and to learn. They want you to do well.

First things first: the date’s in the diary and you need to prepare. Let’s break it down.

1. Preparing your presentation

Imagine you’re a designer in the automotive industry and your boss has asked you to give a presentation. The subject: the future of the car and how it will fit with all the other modes of transport.

Where to start? How to approach it? First you need an angle, a key idea.

We talk about ‘giving’ a presentation – and of course it’s the audience who will be receiving it. So, instead of beginning with cars (in this case), let’s think about people. That way we can root the talk in the everyday experience we all share.

Maybe you remember a time you were stuck in traffic on a motorway. Morning rush hour. No one moving. Up ahead children were crossing a footbridge on their way to school, laughing at the cars going nowhere. And you thought, ‘Enjoy it while you can! This will be you one day.’ But maybe not. Surely we can do better for future generations!

There’s your opening – the whole issue captured in a single image, and you’ve immediately engaged your audience with a simple story.

The who, the why and the what

Always begin with the people you’ll be addressing in mind. Before you start writing, answer three fundamental questions: who is your audience, why are you talking to them and what do you want to say?

The answers will provide the strong foundations you need and start the ideas flowing. Ignore them and you risk being vague and unfocused. Clear writing is the result of clear thinking and thinking takes time, but it’s time well spent.

Got a presentation to write? Before you do anything else, answer three fundamental questions: who is your audience, why are you talking to them and what do you want to say? @EmphasisWriting Click To Tweet

Start with the audience

Are you a senior car designer talking to your team? If the answer’s yes, you can assume high-level, shared knowledge.

But if you’re talking to the sales or marketing departments, you can’t make the same assumptions – there are issues you might have to explain and justify. And if it’s a press briefing, it’s about getting the message out to the general public – a different story again.

Knowing your audience will also dictate your tone. Your presentation to the board is likely to be quite formal, whereas a talk for your team can be more relaxed.

And what’s the audience’s mood? On another occasion you might have bad news to deliver – perhaps the national economy and the company’s finances are threatening people’s jobs. Then you must empathise – put yourself in their position and adapt your tone accordingly.

I want to …

You also need a clear objective (the why ). For our car designer, the overriding objective should be to plant a key idea in the audience’s mind. Starting with that image of the schoolchildren, it’s to convince the audience that the company has a radical and distinctive design future.

That’s the takeaway. How should they do that? Should they explain, persuade or inspire – the three key strategies for any presentation? You may need to use several of them to achieve your goal.

Objectives should always complete the statement ‘I want to …’. What do you want to do ?

It’s about …

The what is the substance of your presentation – the building blocks, all the facts and figures that tell the audience ‘It’s about …’.

Back to our designer. The move away from petrol and diesel will allow a complete rethink of car design. The electric power unit and battery can lie under the car’s floor, freeing up all the space taken up by the conventional engine. And then there are all the issues around emission-free, autonomous vehicles in the ‘smart’ cities of the future.

When you’re planning, it can be helpful to get all the information out of your head and onto the page, using a mind map , like the example below (for a talk on UK transport policy).

This is an effective way of unlocking everything you know (or still need to do more research on). Start with your main topic, then keep asking yourself questions (like who, what, when, where, how and why) to dig into all the aspects.

Mind map with the topic of ‘UK transport policy at the centre. Arrows point out to six bubbles with the labels ‘Who’, ‘When’, ‘Why’, ‘How’, ‘What’ and ‘Where’. More arrows point out from each of these bubbles to explore related points in each area, and still more arrows from some of those points to expand further. The information reads:

• Special interests / NGOs
• Need for clear government direction
• What industry will do
• R&D spend
• What industry is doing
• Congestion [this leads to the sub-point ‘Wasted time and money’]
• More pollution
• More congestion
• More wasted time and money
• Climate change
• Road pricing
• Legislation
• Working together
• New technology
• Exports/revenue
• Social policy
• Rest of world
• Emerging economies

Once you’ve got it all out on the page, you can identify which parts actually belong in your presentation. Don’t try to include every last detail: audiences don’t want to process piles of information. They are more interested in your ideas and conclusions.

Now let’s put all this research and planning into a structure.

2. How to structure your presentation

On 28 August 1963, Dr Martin Luther King Jr stood on the steps of the Lincoln Memorial in Washington DC and delivered one of the most powerful speeches in history: ‘I have a dream’.

He was the leader of the civil rights movement in the US and his audience that day numbered in the hundreds of thousands. His goal was to inspire them to continue the struggle.

Presentations usually aim to either explain, persuade or inspire – sometimes with elements of all three. Your aim will determine your structure. This will be the backbone of your presentation, giving it strength and direction.

Explain in a logical sequence

When you explain, you add to people’s knowledge to build the key idea. But ask yourself, what does this audience already know?

If you’re an astrophysicist talking to an audience of your peers, you can use terms and concepts you know they’ll be familiar with. If you’re explaining black holes to Joe Public, you can’t do that. Typically, you’ll have to use simple analogies to keep the audience with you (‘Imagine you’re in a huge dark room …’).

Whether it’s black holes or new software, good explanations start with what we know and then build on that understanding, step by step, layer by layer. The audience will stay with you if they can follow your logic and you can help this with linking comments – ‘Building on that … ‘, ‘This means …’, ‘To illustrate that, I’ve always found …’.

Presentations usually aim to either explain, persuade or inspire – sometimes with elements of all three. Your aim will determine your presentation's structure. @EmphasisWriting Click To Tweet

We need to change

If you’re writing a persuasive presentation, you also need to follow a particular sequence.

Whether you’re writing a pitch for a prospective customer or making research-based recommendations to a client, you follow the same structure. That structure is the Four Ps . It’s a powerful way of leading your audience’s thinking.

Start with the current situation – where you are now ( position ). Explain why you can’t stay there, so the audience agrees things have to change ( problem ). Suggest up to three credible ways you can address the issue ( possibilities ). Then decide which one is the optimum solution ( proposal ).

Three is a magic number for writers – not too many, not too few. But there may be one standout possibility, in which case you go straight to it ( position, problem, proposal ).

Think about how the pandemic has profoundly changed our working lives. Towns and cities are full of offices that people used to commute to. But to maintain social distancing, we’ve been encouraged to work from home where possible and to stay away from public transport.

At some point, decision-makers within organisations will have to make a call – or share a recommendation – about what to do long term. Should we go back to the office, stay at home or combine the two?

If we had to present on this choice using the Four Ps structure, we could outline the pros and cons of each possibility and then make a push for the one we recommend above the others. Or we could join the likes of Google and Twitter and simply propose purely remote working well into the future.

I have a dream

A presentation that inspires is about the future – about what could be. Scientists inspire children to follow careers in astronomy or physics with their passion and stunning visuals. Designers re-energise companies with their radical, exciting visions. Business leaders convince their staff that they really can turn things around.

An audience watching an inspirational presentation is not going to take away lots of facts and figures. What’s important is their emotional and intellectual engagement with the speaker, their shared sense of purpose. One way to build that engagement is with your structure.

From dark to light

The most inspiring presentations are so often born of shared struggle. On 13 May 1940, Winston Churchill addressed the British parliament – and the British people listening on their radios – in the darkest days of the Second World War.

He was brutally realistic in his assessment of the current position: ‘We have before us many, many long months of struggle and of suffering.’ He then set out his policy: ‘To wage war by sea, land and air, with all our might … against a monstrous tyranny’, and the prize: ‘Victory, however long and hard the road may be.’

In difficult situations, audiences immediately see through false hope and empty rhetoric. They want honest acknowledgement, and the determination and clear strategy to lead them to the future.

We can imagine how the same structure could show up in a more business-related context:

‘I’m not going to sugar-coat the figures. We have to change to save jobs and secure our future. There will be dark days and sacrifices along the way, but what’s the hardest part of any turnaround? It’s getting started. To do that, we all need to keep asking two fundamental questions: where can we improve, how can we improve? And if we push hard enough and if we’re utterly relentless, change will come and our momentum will build.’

Are you going to appeal to your audience’s

• habits of thought (current beliefs)?

If your recommendations run counter to their current beliefs, try appealing to their emotions.

3. Writing your presentation script

You don’t have to write a script. Some people put a few PowerPoint slides together and wing it; others make do with bullets on a smartphone, laptop or cue cards. It depends on the event and the presenter.

Writing a full script takes time, but if it’s a very important presentation and you might use it again – perhaps to appeal for investment – it will be worth it.

Some people will write a full script because the company or organisation that’s commissioned a presentation will want to see a copy well ahead of the event (often for legal reasons). Others will write the script, edit it down to the required time and then edit it down again to bullets or notes.

If the presentation is to a small audience, your notes or bullets will suit a more conversational approach. There are no rules here – see what works best for you. But what you must do is know your subject inside out.

To write clearly, you must think clearly and a full script will expose the areas that aren’t clear – where an explanation needs strengthening, for example, or where you should work on a transition.

Timing is everything

A full script also helps with working out timing, and timing is crucial. TED talks, for example, have a strict 18-minute limit, whether in front of an audience or online. That’s short enough to hold attention, but long enough to communicate a key idea. (The ‘I have a dream’ speech lasted 17 minutes 40 seconds and it changed the world.)

It takes a very skilled presenter to go much over 30 minutes. If you are taking questions during or after your presentation , however, it’s fine to build in extra time.

Imagine you’re writing your presentation in full and your slot is 20 minutes. On an A4 page with a 14-point Calibri font and 1.5 line spacing, that will equate to about 10 pages.

You can also divide the page in two, with slides on the left and text on the right (or vice versa). Then you can plan your words and visuals in parallel – and that will be roughly 20 pages.

Script page with a slide on the left-hand side and text on the right. The slide has the heading ‘What is your purpose?’ and has a photo of a smiling person at a whiteboard mid-presentation. The text on the slide reads:

Do you want to:

• do a combination of all three?

The notes next to the slide read:

How should they do that? Should they explain, persuade or inspire – the three key strategies for any presentation? You may need to use several of them to achieve your goal.

The most powerful key on your keyboard – Delete

Use these numbers as your goal, but your first draft will probably be longer. That’s when you start deleting.

Be ruthless. Anything not adding to the story must go, including those anecdotes you’ve been telling for years ( especially those anecdotes). It’s not about what you want to tell the audience, it’s about what they need to hear.

Don’t feel you have to include every single issue either. Dealing with two or three examples in some detail is far better than saying a little bit about many more.

And interpret visual material you’re displaying rather than describing it, just as you wouldn’t repeat the text that’s on the screen. The audience can see it already.

It’s a conversation

Be yourself – don’t write a script that’s not in your style. We want the real you, not a supercharged version.

Some people are naturals when it comes to presenting – which can mean they’ve learned how to draw on their authentic strengths.

Sir David Attenborough is a great example. He has a wide-ranging knowledge of the natural world. He has an infectious passion and enthusiasm for his subject. And most importantly, he doesn’t lecture the camera: he talks naturally to his audience (and he’s now using Instagram to inspire new generations).

You can take a cue from Sir David and make your presentation style your own. Knowing your own strengths and really understanding your why will help you speak with purpose and passion.

And aim to speak naturally. Use conversational, inclusive language. That means lots of personal pronouns ( I believe, we can) and contractions ( Don’t you wonder …, you’re probably thinking …).

Sir David Attenborough introduces his new series, Our Planet at its premiere. He builds up our awareness by layering information alongside arresting statistics. These are framed simply, in relatable terms (‘96% of mass on the planet is us …’), so we easily grasp their shocking significance. He also uses ‘we’ and ‘us’ a lot to underline how this environmental emergency affects us all on ‘the planet we all call home’.

Finding the right words

Imagine you’re talking to someone as you write. And try saying the words out loud – it’s a good way to catch those complex, overlong sentences or particular words that will be difficult to say.

Presentations are not reports that can be reread – the audience has to understand what you are saying in the moment . Don’t leave them wondering what on earth you’re talking about, as they will only fall behind.

So avoid using long or complex words, or words you wouldn’t hear in everyday conversation (if your everyday conversation includes ‘quarks’ and ‘vectors’, that’s fine). And beware of jargon – it can exclude the audience and it quickly becomes clichéd and outdated.

Here are some more hints and tips on how to write effectively for speaking:

Syntax (word order): Disentangle your thoughts and arrange the words in your sentences to be simple and logical. Often, complex syntax shows up when the main point is getting lost inside excess information (or that the speaker is unsure what their main point is).

Pace, rhythm and tone: Varying the pace, rhythm and tone of sentences makes both the speaking and listening experience far more enjoyable.

Make sure the stress falls on the most important words. For example, ‘To be or not to be ‘ (where the stress rises and falls on alternate words) or ‘I have a dream ‘ (where the stress falls on the final word).

Vary the length of sentences and experiment with using very short sentences to emphasise a point.

Play with rhythm by arranging words in pairs and trios. Saying things in threes gives a sense of movement, progression and resolution: Going, going … gone . Saying words in pairs gives a more balanced tone (‘courage and commitment’, ‘energy and effort’) or a sense of tension between the words (‘war and peace’, ‘imports and exports’).

Analogies: Good analogies can work well in presentations because they paint vivid pictures for the audience. The best way to do it is to use either a simile (‘It wasn’t so much a dinner party, more like feeding time at the zoo’) or a metaphor (‘He was the fox and the company was the henhouse’).

Alliteration: This means using two or more words that start with the same sound, like ‘big and bold’, ‘sleek and shiny’ or ‘key components’. On the page alliteration may look contrived, but it can effectively highlight important phrases in a presentation.

Words to avoid: Be careful about using clichés like ‘pushing the envelope’, ‘playing hardball’ and ‘thinking outside the box’. And think carefully about using any word that ends with -ism, -ise, -based, -gate, -focused and -driven.

Be careful with humour too: don’t write jokes unless you can naturally tell them well. Keep the tone light if it fits the occasion, but a badly told joke can be excruciating.

4. How to start your presentation

People tend to remember beginnings and endings the most, so make sure your opening and conclusion are both strong.

You have about a minute to engage an audience. You want them to be intrigued, to want to know more, to come slightly forward in their seats. If you only learn one part of your presentation by heart, make it that minute.

A quick ‘thank you’ is fine if someone has introduced you. A quick ‘good morning’ to the audience is fine too. But don’t start thanking them for coming and hoping they’ll enjoy what you have to say – you’re not accepting an Oscar, and they can tell you what they thought when it’s over. Get straight down to business.

There are four basic types of introduction which will draw your audience in:

• News – ‘Positive Covid-19 tests worldwide have now reached …’
• Anecdotal – ‘About ten years ago, I was walking to work and I saw …’
• Surprise – ‘Every five minutes, an American will die because of the food they eat.’
• Historical – ‘In 1800, the world’s population was one billion. It’s now 7.8 billion.’

You can interpret these beginnings in any number of ways. If you were to say, ‘I have an admission to make …’, we will expect a personal anecdote relating to your main theme. And because you’re alone in front of us, it’s playing on your vulnerability. We’re intrigued straight away, and you’ve established a good platform for the rest of the presentation.

You can also combine these techniques. The historical beginning creates a sense of movement – that was then and this is now – as well as a surprising fact. It may prompt a thought like, ‘Wow, where’s this going?’ And you can trade on this with your own rhetorical question: ‘What does this mean for everyone in this room? It’s not what you think …’.

As well as setting up your story, you need to quickly reassure the audience they’re in safe hands. One way to do that is to give them a map – to tell them where you’re going to take them and what they’re going to see along the way.

Then you’re starting the journey together.

5. How to end your presentation

Your ending is what you want the audience to take away: your call to action, your vision of the future and how they can contribute.

If your presentation is online or to a small group in a small room, your ending is not going to be a battle cry, a call to man the barricades – that would be totally inappropriate. But equally don’t waste it with something flat and uninspiring.

Here are four effective ways to end your talk (like the intros, you can combine them or come up with your own):

• Predict the future – ‘So what can we expect in the next ten years? …’
• Quotation – ‘As our chief exec said at the meeting yesterday, …’
• Repeat a major issue – ‘We can’t carry on with the same old same old.’
• Summarise – ‘Continuous improvement isn’t our goal. It’s our culture.’

Predicting the future fits well with a historical beginning – it completes the arc of your presentation.

If you end with a quotation, make sure it’s relevant and credible – it has to be an authoritative stamp.

Repeating a major issue means pulling out and highlighting a major strand of your presentation, while summarising is about encapsulating your argument in a couple of sentences.

Your ending can also be a change of tone, perhaps signalled by the single word ‘Finally …’. It’s the audience’s cue to come slightly forward again and pay close attention.

As with your opening, it will have more impact if you’ve learned your ending – put down your notes, take a couple of steps towards the audience and address them directly, before a simple ‘Thank you.’

6. Creating your PowerPoint slides

We’ve all been there – watching a seemingly endless, poorly designed slide deck that’s simply restating what the presenter is saying. So common is this tortuous experience that there’s a name for it: Death by PowerPoint. But it doesn’t have to be like this.

Do you need slides at all?

As with your script, the first thing you should ask is ‘Do I actually need this?’ In 2019, Sir Tim Berners-Lee gave the Richard Dimbleby lecture for the BBC. He spoke for about 40 minutes with no autocue (he’d memorised his script) – and no speaker support.

This is a uniquely powerful form of presentation because the audience’s attention is totally focused on that one person. The call to action at the end of a presentation and delivering bad news are also best done without visuals.

Visual support

But if they’re well-judged and relevant, slides or other visuals can add enormously to a presentation – whether it’s photography, video or the ubiquitous PowerPoint. There are, however, two things everyone should know about PowerPoint in particular:

• It’s incredibly versatile and convenient.
• In the wrong hands, it can be unbearably tedious.

Your PowerPoint slides should not essentially be your cue cards projected onto a screen. They shouldn’t be packed margin to margin with text or full of complex diagrams.

If the presentation is live, the audience has come to watch you, not your slide deck. Online, the deck may have to work harder to sustain visual interest.

As with the script, keep your finger poised over that Delete key when you’re putting the deck together.

How many slides?

There’s no hard-and-fast rule about how many slides you should use, but think in terms of no more than one or two a minute on average. And don’t use more than a couple of short video inserts in a 20-minute presentation.

You might have a section where you show a few slides in a sequence or hold a single slide for a couple of minutes, which is fine. Varying the pacing helps to keep a presentation moving.

Optimise for psychology

As self-professed presentation aficionado David JP Phillips notes in his TEDx talk , people – and that includes your audience – have terrible working memories. If you don’t account for this fact in your slides, your talk will not have a lasting impact. In fact, most of it will be forgotten within around 30 seconds.

To counter this effect, David identifies five key strategies to use when designing your PowerPoint:

• Only have one message per slide: more than that and you’re splitting your audience’s attention.
• Don’t use full sentences on slides, and certainly don’t imagine you can talk over them if you do. People trying to read and listen at the same time will fail at both and absorb nothing. Move your running text into the documentation section instead, and keep the slide content short and sweet.
• People’s focus will be drawn to the biggest thing on the slide. If your headline is less important than the content below it, make the headline text the smaller of the two.
• You can also direct people’s attention using contrast. This can be as simple as guiding their point of focus by using white text (on a dark background) for the words you want to highlight, while the surrounding text is greyed out.
• Including too many objects per slide will sap your audience’s cognitive resources. (Your headline, every bullet, any references, even a page number each count as an object.) Include a maximum of six objects per slide and viewers will give a mental sigh of relief. This will probably mean creating more slides overall – and that’s fine.

More Powerpoint and visual aid tips

Here are a few more guidelines for creating your visual aids:

• Never dive into PowerPoint as job one in creating your presentation. Work out your talk’s structure (at least) before designing your slide deck. Making a genuinely effective PowerPoint requires that you know your subject inside out.
• List any visuals you’ll need as you prepare your script. That terrific photo you saw recently could be difficult to track down, and you might need permission and to pay to use it.
• It bears repeating: keep each slide to one key idea.
• Use the build effect of adding one bullet at a time (or use the contrast trick above) and try not to use more than three bullets per frame (or six objects overall).
• Strip each bullet to the bare minimum – no articles (‘a’, ‘an’ and ‘the’), no prepositions (‘in’, ‘at’, ‘to’ etc) and cut right back on punctuation.
• Every word that’s not there for a reason has to go. Delete, delete, delete.

‘Extra’ slides

• Use a ‘walk-in’ slide. Rather than have the audience arrive to a blank screen, this tells them who you are and your presentation’s title.
• Use occasional holding slides in between those with more content – perhaps an image but no text. They give the audience a visual rest and put the focus back on you.
• A plain white background might look fine on a computer monitor, but it will be glaring on a big screen. Invert the norm with a dark background, or use shading or ‘ghosted’ images to break up backgrounds and add visual interest.
• Some colours work better than others on-screen. Blues and greys are soft and easy on the eye. Red is a no-no, whether for backgrounds or text. And if you stick with a light background, favour a more subtle dark grey over black for the text.
• Use sans serif fonts (like Arial, Helvetica or Calibri) and think about point size – make sure it’s easily legible.
• Only use upper case where absolutely necessary.

Images and data

• Photos work well full screen, but they also really stand out well on a black background.
• Make sure your charts and graphics aren’t too complex. The dense information that’s fine on the page will not work on-screen – it’s too much to take in. Graphs behind a TV newsreader are often reduced to a single line going dramatically up or down.
• Don’t present data or graphs and expect them to speak for themselves. You need to find the story and significance in the data and present that .

And finally

• Proofread, proofread, proofread – or risk standing in front of an embarrassing spelling mistake.

Technical check

• Check what laptop they’re using at your venue. If you’ve written your deck on a PC, run it on a PC (and, of course, the same rule applies if you’ve used a Mac).
• If you’ve emailed your presentation to the venue, take a USB copy along as back-up.
• If you’re presenting online, check which platform you’ll be using and get comfortable with it. If someone else will be hosting the event, make sure you arrange a time for a rehearsal, especially if there will be a producer.

7. Delivering your presentation

You’ve put a lot of time and effort into preparing your presentation and now you’ve come to the sharp end – it’s time to stand and deliver.

Run it through

You don’t have to rehearse, but most presenters do and for good reason – it catches weak points and awkward transitions. And, crucially, it bolsters confidence.

Read your script or go through your bullets aloud – it will help to settle your nerves. If you use colleagues as a dummy audience, you can do a sense check too: ‘Does that bit work?’ ‘Have I explained it clearly?’ ‘Do you get the big picture?’ And rehearsing out loud will catch those words and sentences you thought you could say but can’t.

The more you rehearse, the more familiar and natural the presentation will become. Rehearse the technical side too – where the video is going to come in, how you’re going to vary your pace and tone to maintain interest.

Try speaking slightly more slowly than you would normally so the audience catches every word, and don’t be afraid to pause now and again. It gives a breathing space for you and the audience.

Connect with your audience

When you deliver your presentation for real, establish eye contact with the audience, just as you would in a conversation. In a small room with a small audience, talk to individuals. In a larger space, don’t talk to the first couple of rows and ignore the rest – include everyone.

And if you stumble over your words here or there, carry on and don’t dwell on it – you’ll lose your concentration. Audiences are generally forgiving and they might not even notice.

Each audience is unique: they react differently in different places. And although tomorrow might be the tenth time you’ve done the same presentation, it will be the first time this audience sees it. Your duty is to keep it fresh for them.

A final point

This is your presentation – you’re in control and the audience needs to feel they’re in safe hands.

It’s perfectly natural to feel nervous , but it’s the thought of doing it that’s the worst bit. Once you get going – and especially when you sense the audience is with you – the nerves will start to disappear. Try to enjoy it. If you enjoy it, it’s far more likely the audience will too.

And remember: everyone wants you to do well.

8. How to present online

Taking to Zoom or another online platform to present was once the exception. These days, online presenting is as essential a skill as presenting in person.

The switch to online can be nerve-wracking and cause even usually skilled presenters to falter. But there’s no need for that to happen.

Indeed, all of the advice we’ve talked about on preparing, structuring and writing for in-person presenting is equally relevant for your online delivery. You just need to be ready for the unique challenges that remote presentations pose.

An obvious one is that while you still have an audience, it will probably be muted and possibly even unseen (if webcams are switched off). This makes it far more difficult to gauge audience reaction, and if the event is pre-recorded, there might not be any at all – at least not immediately. Clapping and laughing emojis are not quite like the real thing.

Keep eye contact

But although your audience may be many miles away, there are still ways you can – and should – create a sense of connection with them. Your presentation will have much more impact if you do.

Whether the event is live or recorded, at least start with your webcam on (unless you really can only use slides). If it’s an option and feels appropriate, consider keeping your camera on throughout – remember, you are the presentation as much as any visuals.

If you will be on display, make sure you know where your webcam’s lens is and at key moments of your talk look directly into it – and out at your audience – to punctuate those points.

And don’t look at a second screen to cue up your PowerPoint – viewers will think your attention is wandering.

Engage your online audience

Being an engaging speaker is always important, but remember that the online world is already a place we associate with distraction. It’s also easier for a viewer behind their laptop to disguise their wandering attention than it would be for one in an auditorium or boardroom.

This isn’t to say your audience don’t want to give you their attention. But it is more important than ever to keep your presentation sharp and concise. Revisit your structure, your script or cue cards and your slides. Take a really critical eye to it and (as always) delete, delete, delete anything that’s not directly relevant.

If it works for your format, you can look at making your presentation interactive. You can then break the content into short segments, interspersed with comment, polls, questions and discussion. The variety will be a welcome change for your viewers.

Your visuals are part of what will keep people with you – along with the interplay you create between you and them. This means following the best-practice guidance we covered earlier is even more important.

Using Zoom for your presentation? Master the art of online delivery through this simple mix of set-up, delivery and technical tricks @EmphasisWriting Click To Tweet

Modulate your voice

Your tone of voice is extremely important here because presenting online is like radio with pictures. When people say ‘You have a great voice for radio’ what they mean is that it’s easy to listen to, often because you’re using quite a low-pitched, warm and relaxed register.

Listen to voices on the radio and voiceovers and identify the ones you particularly enjoy. What do you like about them? Why do you enjoy some voices and not others?

A flat, unmodulated voice, for instance, is difficult to listen to for long periods (and isn’t likely to inspire anyone).

Experiment with intentionally adding energy to your voice, as internet audio can have a dulling effect. As our trainer Gary Woodward puts it: ‘Turn up the enthusiasm dial even higher than you think, to make sure it comes through.’ And always vary your pace and tone as you would in a normal conversation.

And if it suits the tone of your talk, smile now and again. Smiling is contagious, and people will hear it in your voice even if they can’t see you.

Perfect your transitions

One of the other key challenges of remote presentations is that you have another layer of technology to wrestle with: sharing your PowerPoint online.

This means that many presentations begin with the popular catchphrase ‘Can you see my screen?’

This can also cause many presenters to stumble through their transitions, making the links between their slides clunky. And while remote audiences may be forgiving, for a slick presentation it’s best to prevent these sort of fumbles.

Naturally, practice plays a part here. But you can also give yourself the advantage with your set-up.

Dave Paradi from Think Outside the Slide explains one great way of setting up Zoom so you can smoothly cue up and run your slide deck – and be certain what’s being displayed.

You’ll even be able to see the rest of your screen (but the audience won’t). As you’ll be able to see what’s coming up, your transitions can also be seamless.

The trick is to use one of Zoom’s advanced settings after you hit ‘Share screen’, to share only a portion of your screen:

Advanced screensharing options pop-up box in Zoom, with the options ‘Portion of Screen’, ‘Music or Computer Sound Only’ and ‘Content from 2nd Camera’. The ‘Portion of Screen’ option is highlighted in blue.

This will give you a frame you can move to the part of the screen you want the audience to see.

Put your PowerPoint slides into ‘presenter view’ before launching the screenshare. Then you’ll be able to see the upcoming slides and your notes throughout, and your animations (like build slides) will work as normal.

Zoom’s ‘portion of screen’ setting in action

Presenter view in PowerPoint, with the current displayed slide on the left and the upcoming slide displaying smaller on the right, with notes below it. There is a notification saying ‘You are screen sharing’ at the top and a sharing frame positioned around the current slide.

The other part of the trick? Set it up in advance shortly before you’re due to speak. Once you’re happy with the set up, you can stop sharing until it’s time to kick off your talk. When you return to ‘Share screen’ again, it will reopen the frame in the same place.

Dave shows you the process in this video:

Five practical tips for a truly professional online presentation

You’re happy with the content of your talk, you’ve ruthlessly streamlined your slides and mastered your radio voice. Now just make sure you cover these crucial practicalities for a polished presentation:

1. Create a good space Make sure you have your environment well set up:

• Keep the background on display as tidy and minimalist as possible – a plain wall or backdrop is great, if you can.
• Manage and minimise background noise (shut the window, ensure your phone’s on silent, put the cat out, make sure someone’s watching the kids in another room – whatever it takes).
• Check your lighting: have your light source in front of you, not behind you (or you’ll be in shadow).
• Set up your computer or device at eye level so that you are well-framed and facing it straight on – avoid looming above it while providing a lovely view into your nostrils.

2. Think about your appearance Dress in the same way you would if the presentation were in person, and judge your choice of attire based on the formality of the event and your audience.

3. Practise! Run through the presentation and rehearse the technical side. Practise your transitions, including the initial cueing up of your slides (perhaps using the Zoom tip above), so that you can be confident in doing it all smoothly.

4. Be primed and ready Log in early on the day of your talk. Check all your tech is working, get your headset on and ensure everything is set up well ahead of time. This will save any last-minute issues (and stress) and means you can hit the ground running.

5. Stand and deliver Even online, consider giving your presentation standing up, if you can do so comfortably (adjusting your device or webcam accordingly). This may put you more into a presenting frame of mind and will differentiate you from most remote presenters.

Are you still there?

Live audiences have a group dynamic – as soon as a few people start laughing it becomes infectious and the others join in. It’s naturally different online. But that doesn’t have to throw you.

You might not get that immediate feedback, but don’t overcompensate and feel you have to win them back.

Yes, it’s often more difficult to gauge an audience’s reaction online – especially if their audio is muted and their webcams off. Yes, this can be daunting. But they are still out there listening. You may or may not hear (or see) laughter, but they could still be smiling and very interested in what you have to say. Have faith in your own content. Whatever form your delivery will take, keep coming back to your purpose and message for giving this talk – and keep considering the people you’ll be talking to. Whether the address will be online or in person, it is keeping this focus which is the key to every powerful presentation.

Ready to learn even more? Work one-to-one on your presentation-writing skills with one of our expert trainers or join our scheduled presentation-writing courses . If your team are looking to upskill, we also offer tailored in-house training . And if fear of presenting is holding your team back, check out our in-house course The reluctant presenter .

Image credit: lightpoet / Shutterstock

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These days he's one of Emphasis' top business-writing trainers, but in previous career lives Jack has written for many public and private sector organisations. He has an in-depth knowledge of the engineering and manufacturing sectors, particularly the UK automotive industry. As the lead scriptwriter for chairmen and CEOs, he has been responsible for proposals, pitches and reports as well as high-profile speeches and global product launches.

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From Start To Finish: How To Write A Presentation Script

• Posted On - October 24, 2023
• By - contributor

Presentation scripts have the potential to capture the attention of listeners and viewers. It can establish yourself as a credible speaker in the industry. No matter your aim to do marketing, branding, or just captivating the audience, a presentation can help you achieve all your goals. But writing presentations is an art; everyone can’t do it professionally. Let us tell you a step-by-step guide on how to write a presentation script. So read on to be a good writer.

Importance Of A Presentation Script

In any presentation, a well-written script plays a crucial role. It helps capture the audience’s attention and deliver a memorable message. A strong script enables you to articulate your ideas clearly, structure your content effectively, and engage your audience from start to finish. A presentation script also boosts your confidence as a speaker. It allows you to deliver your message with conviction and impact.

Benefits Of A Compelling Script

A script for a presentation offers benefits that can enhance your delivery and impact. Let’s explore some of the key advantages of having a well-crafted and engaging script:

Captures audience attention

One of the primary benefits of a script is its ability to maintain your audience’s attention. A well-written script helps you structure your content in a way that hooks your listeners from the beginning and keeps them engaged throughout the presentation.

Incorporate engaging storytelling or thought-provoking questions. You can also use powerful statements to captivate your audience and keep them focused on your message.

Enhances Message Clarity

A script allows you to present your ideas and information in a clear and organized manner. By carefully structuring your content, you can convey your message effectively. Your audience will easily understand it. A presentation script enables you to articulate your thoughts and concepts with clarity. It helps you avoid confusion or ambiguity.

Provides A Logical Flow Of Information

A well-structured script helps you organize your presentation in a logical sequence. By outlining key points, supporting details, and transitions between topics, you create a smooth flow of information that guides your audience through the content. This logical flow makes it easier for listeners to follow your thoughts. This way, they comprehend the overall message you are conveying.

Supports Effective Time Management

Having a script allows you to manage your time during the presentation effectively. By pre-determining the length of each section and allocating time accordingly, you can ensure that you cover all the essential points within the given time frame. This helps you maintain a good pace, avoid rushing, and prevent exceeding the allotted time.

Boosts Speaker Confidence

When you have a well-prepared script, you gain confidence as a speaker. Knowing that you have a solid structure and carefully chosen words to guide you through the presentation gives you a sense of preparedness and control. This confidence translates into a more engaging and impactful delivery. You can focus on connecting with your audience rather than worrying about what to say next.

Enables Customization For Different Audiences

You can customize any script to suit different audience demographics, needs, and preferences. By understanding your target audience, you can adapt your script to resonate with their interests, knowledge level, and expectations. This customization helps you establish a stronger connection with your listeners. It also makes your presentation more relevant and relatable.

Increases Audience Retention And Comprehension

A script that is well-crafted with compelling content increases audience retention and comprehension. By using techniques such as storytelling, visual aids, and repetition of key messages, you reinforce important concepts and make them more memorable. This results in a higher likelihood of your audience retaining the information. It helps them understand the core message of your presentation.

Step 1: Understanding The Purpose And Audience

Knowing the objective and audience of your presentation is crucial. It helps you write an effective script. Let’s delve into the importance of understanding these aspects and how they influence your scriptwriting process:

Clarify The Purpose

Before you begin writing your script, understand the purpose behind your presentation. Ask yourself what you aim to achieve through your talk. Are you seeking to inform, persuade, entertain, or inspire your audience? You can tailor your script to align with your goals by identifying the primary purpose.

Consider the desired outcome you want from your presentation. Do you want your audience to take specific actions, change their perspective, or gain knowledge?

Identify The Target Audience

The next crucial step is identifying and understanding your target audience . Who will be attending your presentation? What are their characteristics, interests, and knowledge levels? Analyzing your audience helps you tailor your script to resonate with their needs.

Consider demographic factors such as age, gender, profession, educational background, and cultural diversity. These insights will guide your tone, language choice, and content selection.

For example, if you’re presenting to a group of industry professionals, use technical terminology and delve deeper into specific details. On the other hand, if your audience consists of a general public with limited knowledge of the topic, you would need to explain concepts in a more accessible manner.

Adapting The Language And Tone

Once you understand your purpose and audience, adapt the language of your script. Use a style that resonates with your audience, whether formal, informal, or a blend of both. Consider the tone you want to convey—authoritative, enthusiastic, empathetic, or conversational. Incorporate it consistently throughout your script.

You create a sense of connection and engagement by aligning your language and tone with your audience’s expectations. Avoid jargon or complex terms if your audience is unfamiliar with them. Instead, focus on clarity and simplicity to ensure your message is easily understood.

Incorporating Relevant Content

Understanding your audience enables you to include content that is meaningful to them. Research and gather information addressing their needs, challenges, or interests. Incorporate examples, anecdotes, or case studies that resonate with your audience. It can make your presentation more relatable and impactful.

Consider the knowledge level of your audience. Strike the right balance between providing enough background information and advanced concepts. Use visuals, statistics, or examples to support your points and enhance audience understanding.

Aligning With The Expectations

Every audience has certain expectations when attending a presentation. Understanding these expectations allows you to meet them and exceed them where possible. For instance, if your audience expects a lively and interactive session, consider incorporating interactive elements such as audience participation, Q&A sessions, or group exercises into your script.

Step 2: Preparing For Script Writing

Scriptwriting is a crucial step. It sets the foundation for creating a compelling and well-structured presentation. Let’s explore the key aspects to consider during the preparation phase:

Researching The Topic

Before you start writing your script, conduct thorough research on your topic. Gather reliable information from sources like books, articles, research, or credible websites. Take notes and organize your research materials. Ensure that you have a solid understanding of the subject matter.

Defining The Key Message

Your presentation should have a clear and concise central message. Spend time defining and refining your key message, as it will serve as the backbone of your script. The key message should align with the purpose of your presentation. It must encapsulate the main idea or argument you want to convey to your audience.

Outlining The Structure

An effective presentation script follows a well-defined structure. Create an outline that outlines the main points, subtopics, and supporting details you want to cover. Consider the logical flow of information and how each section connects to the next. The structure will help you maintain focus, stay organized, and ensure a smooth delivery.

Step 3: Crafting Engaging Content

Content creation is an essential step. It captivates your audience and keeps them interested throughout your presentation. Here are some effective strategies to create compelling and impactful content:

Start With A Hook

Begin your presentation with a strong opening that grabs the audience’s attention. This can be a thought-provoking question , an interesting fact, a story, or a powerful quote. The hook sets the tone for the rest of your script and establishes a connection with your listeners.

Clearly Outline Your Main Points

Organize your content in a logical and structured manner. Outline the main points you want to convey and arrange them coherently. Each point should be clear and concise, focusing on the most critical information. Consider using headings and subheadings to guide your audience and facilitate understanding.

Tell Stories And Use Examples

Storytelling is a powerful tool to engage your audience. Incorporate relevant narratives, anecdotes, or case studies that illustrate your main ideas. Stories create an emotional connection. It makes the information more relatable and helps your audience retain the information. Additionally, examples and real-life scenarios can enhance comprehension. It can make your content more tangible.

Use Visual Aids

Visual aids such as slides, charts, images, and videos enhance presentation engagement. They provide visual support, help illustrate complex concepts, and add variety to your content. Ensure that your visual aids are clear. They must be appealing and aligned with your message. Use them sparingly and strategically to avoid overwhelming your audience. 

Use video script template s to save time. Incorporate all these elements in a script and see how it captivates your audience with an organized structure.

Incorporate Interactive Elements

Engage your audience by incorporating interactive elements in your script. This can include asking questions or encouraging participation. You can also conduct polls or surveys or incorporate hands-on activities. Interactive elements make your presentation more dynamic and involve your audience actively.

Inject Humor

Humor is a powerful tool to grab attention and create an enjoyable atmosphere. Incorporate appropriate humor throughout your script to lighten the mood. It will make your presentation memorable and build rapport with your audience. However, be mindful of cultural sensitivities. Ensure that your humor aligns with the context and tone of your presentation.

Use Emotionally Compelling Language

Use language that appeals to their emotions to evoke a strong response from your audience. Use vivid and descriptive words that paint a picture in their minds. Emphasize the benefits, the impact, and the relevance of your message. Connect with your audience on an emotional level. Express empathy and understand their needs and concerns.

Step 4: Writing For Oral Delivery

Writing for verbal communication requires a specific approach to ensure your presentation script is effective when spoken aloud. Here are some key considerations to keep in mind when writing for oral delivery:

Using Conversational Language

When writing a presentation script, aim for a conversational tone. Use simple, clear, concise language your audience can easily understand. Avoid jargon or technical terms unless necessary. Create a friendly and relatable atmosphere through your writing.

Incorporating Rhetorical Devices

Rhetorical devices such as repetition, rhetorical questions , metaphors, and parallelism can add flair to your presentation script. Strategic use of these devices can create rhythm. It can help you emphasize key points, evoke emotions, and make your script more engaging.

Balancing Script And Improvisation

While it’s important to have a well-written script, it’s also crucial to allow room for improvisation and flexibility during the presentation. Be prepared to adapt to the audience’s reactions. Address questions and engage in spontaneous interactions. Strive for a balance between following the script and connecting with the audience.

Step 5: Refining And Practicing The Script

Once you have written your presentation script, refining and practicing it is essential to ensure a smooth and engaging delivery. Here are some steps to refine and practice your script:

Review And Edit

Read through your script multiple times to identify any areas that can be improved. Look for opportunities to make your message clearer. Eliminate unnecessary details and enhance the flow of your script. Pay attention to the overall structure. Ensure that your main points are well-organized and easy to follow.

Seek Feedback

Share your script with colleagues, friends, or mentors and ask for their feedback. Their fresh perspective can help you identify any areas that may need improvement. Consider their suggestions. Make revisions accordingly to enhance the overall quality of your script.

Practice Out Loud

Once you are satisfied with the refined version of your script, it’s time to practice delivering it out loud . Stand in front of a mirror. Record yourself to observe your body language, facial expressions, and tone of voice. Pay attention to your pacing, pauses, and emphasis on key points. Practice until you feel confident and comfortable with the delivery.

Time Yourself

Timing is crucial when delivering a presentation. Ensure your script fits within the allotted time frame by synchronizing yourself during practice sessions. If necessary, make adjustments to the script by shortening or expanding certain parts. It will help you maintain a balanced and well-paced presentation.

Rehearse With Visual Aids

If you plan to use visual aids such as slides or props during your presentation, incorporate them into your rehearsal. Practice syncing your delivery with the visual elements to ensure a seamless presentation. Familiarize yourself with the order and content of the visual aids to enhance the overall impact of your message.

Seek Opportunities For Practice

Take advantage of opportunities to practice your script in front of a live audience. Consider participating in mock presentations, workshops, or public speaking events where you can receive feedback and gain experience in delivering your script to a real audience. This will help build your confidence and fine-tune your delivery.

Power Of A Well-Crafted Script

Following these 5 steps of how to write a presentation script, you can create a perfect speech to engage your audience throughout your speech. Remember, writing a script is an art you can master only with time and constant practice. Use our guide as a starting point and begin writing a compelling script.

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How to write a presentation, speech, or script.

Jacqueline Luberto

The ParagraphAI Team

• Updated on  23/01/2023

Writing a presentation, speech or script can be a daunting task, but it doesn’t have to be. The key to successful writing is to start with a clear plan.

Begin by outlining your main points and the order in which you would like to present them. Once you have a plan, you can start to fill in the details. Research your topic and make sure you have a good understanding of the material you are presenting.

When writing the speech or script, use simple language and avoid jargon. Make sure to include relevant facts and statistics to support your points. Finally, practice your presentation or speech several times to ensure that you are comfortable with the material and can deliver it in a confident and engaging manner. With a bit of preparation and practice, you can write an effective presentation, speech or script.

In this article, we will provide tips on how to write a presentation, speech, or script that will help you present, persuade and succeed using the best writing assistant software , ParagraphAI.

What is a Presentation?

A presentation is a form of communication in which a speaker presents information to an audience. They help share ideas, explain concepts, or to persuade the audience to take action. Presentations take place in person, through video conferencing, or through other digital media. Oftentimes, presentations are used in business settings, such as meetings or conferences, but are also present in educational settings, such as lectures or seminars.

Presentations inform, educate, or entertain an audience, depending on the purpose of the presentation. Formats include slideshows, videos, and even interactive experiences. Regardless of the format, a successful presentation requires careful planning and preparation, as well as strong communication skills.

What Should a Presentation Speech Include?

Every presentation can be divided into three segments: the opening, the main content, and the closing. Approximately 10-15% of your speaking time is typically spent on the introduction, around 75% on the body, and the remaining 10% on the conclusion.

The body of the presentation should contain facts and evidence to support the main points, and should be presented in a logical and easy-to-follow manner. The presentation should also include visuals, such as images, graphs, and charts, to help illustrate the points being made.

Finally, the presentation should end with a strong conclusion that summarizes the main points and leaves the audience with a lasting impression. With these elements in place, a winning presentation will be sure to capture the attention of the audience and leave them with a positive impression.

How to Write a Presentation

Keep slide text concise., focus on a single idea per slide., use straightforward language., incorporate impactful visuals., tailor your writing to your audience., avoid using slides as your personal notes..

Writing a presentation script can be a daunting task, but it doesn’t have to be. Start by gathering the information you want to present. This could include facts, figures, quotes, and stories. Once you have your information, create an outline of your presentation. This should include the main points you want to make and the order in which you want to make them. Then, write the actual script. Make sure to include an introduction, body, and conclusion.

Your introduction should capture the audience’s attention and set the tone for the presentation. The body should include the main points you outlined, and the conclusion should summarize the main points and provide a call to action. Finally, practice your presentation until you are comfortable with the material. Following these steps will help you create a successful presentation script.

How to Write a Presentation, Speech, or Script with ParagraphAI in One Easy Step

ParagraphAI is a free AI writing tool that crafts perfectly curated content for all your writing needs, from social media posts and blog articles to presentations and professional works. In one easy step, enter your topic and watch as ParagraphAI takes care of the rest. It will generate high-quality, well-researched, and plagiarism-free content tailored to your specific audience. ParagraphAI is available as an app and a browser extension.

Example 1: Write a speech about AI writers impact on sales presentations

If someone is writing a speech about AI writers impact on sales presentations they should start with an Outline. From there generate content for each individual point.

ParagraphAI can generate a presentation outline and script about any topic that the writer can use as a starting point for their blog post.

Using the app, you could even just put in some ideas to save the text for later if you don’t have the time to write a whole product description yet.

Example 1 Continued: Write a speech about AI writers impact on sales presentations

If you are writing a speech and are unsure where to start, you can instantly generate it with our AI writer.

In this example we did not create an outline, ParagraphAI has written the following speech with the prompt “Write a speech about AI writers impact on sales presentations”…

“Good morning everyone. I am here today to talk to you about the impact of AI writers on sales presentations. AI writers are a powerful tool that can help sales teams create more effective and persuasive presentations. AI writers are able to analyze data, identify trends, and generate persuasive arguments. This means that sales teams can create presentations that are tailored to their audience and that are more likely to be successful. AI writers can also help to save time, as they can quickly generate content that is tailored to a specific audience. They are becoming increasingly popular, and their impact on sales presentations is undeniable. AI writers can help sales teams create more effective presentations that are tailored to their audience and that are more likely to be successful. Thank you.”

Example 2: Write a treatment for the next Terminator movie

Imagine you want to write a movie treatment, simply describe your plot, characters and details or use similar movies to instantly generate new inspiration and let ParagraphAI’s free AI writing assistant write it for you.

Here is the result for the prompt: “write a treatment for the next terminator movie”:

“The Terminator franchise is one of the most iconic and beloved science fiction franchises of all time. After the success of the first two films, fans have been eagerly awaiting the next installment. With the release of Terminator: Dark Fate, the story of Sarah Connor, John Connor, and the Terminators has been given a new lease of life.

The next installment in the Terminator franchise should focus on the next generation of Terminators. The story should follow a group of young Terminators who have been sent back in time to protect the future from a new, more powerful enemy. These Terminators should be equipped with advanced technology and weaponry, and their mission should be to find and eliminate the enemy. Along the way, they should be forced to confront their own morality and the consequences of their actions.

The movie should also feature a new cast of characters, including a young Sarah Connor and John Connor. These characters should be more complex and nuanced than their predecessors, and their interactions with the Terminators should be a source of tension and drama. The story should also explore the implications of the technology used by the Terminators, and the ethical dilemmas posed by their mission. Ultimately, the movie should be an exciting and thought-provoking exploration of the Terminator universe.”

Example 4: Write the script for the first scene of the above movie

Say you want to write a script and dont know where to start, here is the result for the prompt “Write the script for the first scene of the following movie: [enter movie treatment from above]”:

“Script for the First Scene:

The scene opens on a dark, post-apocalyptic landscape. We see a group of Terminators, their faces illuminated by the light of the moon. They are walking in a single line, their weapons drawn and ready for battle. Suddenly, they stop and turn to face the camera.

The leader of the Terminators steps forward and speaks in a robotic voice. “We have been sent back in time to protect the future from a powerful enemy. Our mission is to find and eliminate this enemy, no matter the cost.”

The Terminators turn and continue their march, their determination evident in their faces.”

And you can adjust the tone sliders and improve your final work to meet your needs – who knows, AI may be used to write the script for the next AI based Terminator movie!

As you can see, ParagraphAI is a versatile assistant when it comes to generating text, regardless of if you are writing for a professional or casual setting.

Best of all, ParagraphAI is a free AI writer tool . Give it a try the next time you’re figuring out how to write a presentation, speech, or script. It’s amazing how easy and fun it is!

Harness the limitless potential of AI

Meet ParagraphAI – your AI ally for writing that’s fast, effortless, and crystal clear, ensuring each of your messages lands just right.

Your writing, at its best.

Download ParagraphAI’s FREE AI writer and see how it takes your writing to the next level.

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When lack of inspiration or time constraints are something you’re worried about, it’s a good idea to seek help. Slidesgo comes to the rescue with its latest functionality—the AI presentation maker! With a few clicks, you’ll have wonderful slideshows that suit your own needs . And it’s totally free!

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We humans make the world move, but we need to sleep, rest and so on. What if there were someone available 24/7 for you? It’s time to get out of your comfort zone and ask the AI presentation maker to give you a hand. The possibilities are endless : you choose the topic, the tone and the style, and the AI will do the rest. Now we’re talking!

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Alright, your robotic pal has generated a presentation for you. But, for the time being, AIs can’t read minds, so it’s likely that you’ll want to modify the slides. Please do! We didn’t forget about those time constraints you’re facing, so thanks to the editing tools provided by one of our sister projects —shoutouts to Wepik — you can make changes on the fly without resorting to other programs or software. Add text, choose your own colors, rearrange elements, it’s up to you! Oh, and since we are a big family, you’ll be able to access many resources from big names, that is, Freepik and Flaticon . That means having a lot of images and icons at your disposal!

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Think of your topic.

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They say that variety is the spice of life. That’s why we let you choose between different design styles, including doodle, simple, abstract, geometric, and elegant . What about the tone? Several of them: fun, creative, casual, professional, and formal. Each one will give you something unique, so which way of impressing your audience will it be this time? Mix and match!

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What is an AI-generated presentation?

It’s exactly “what it says on the cover”. AIs, or artificial intelligences, are in constant evolution, and they are now able to generate presentations in a short time, based on inputs from the user. This technology allows you to get a satisfactory presentation much faster by doing a big chunk of the work.

Can I customize the presentation generated by the AI?

Of course! That’s the point! Slidesgo is all for customization since day one, so you’ll be able to make any changes to presentations generated by the AI. We humans are irreplaceable, after all! Thanks to the online editor, you can do whatever modifications you may need, without having to install any software. Colors, text, images, icons, placement, the final decision concerning all of the elements is up to you.

Can I add my own images?

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Is this new functionality free? As in “free of charge”? Do you mean it?

Yes, it is, and we mean it. We even asked our buddies at Wepik, who are the ones hosting this AI presentation maker, and they told us “yup, it’s on the house”.

Are there more presentation designs available?

From time to time, we’ll be adding more designs. The cool thing is that you’ll have at your disposal a lot of content from Freepik and Flaticon when using the AI presentation maker. Oh, and just as a reminder, if you feel like you want to do things yourself and don’t want to rely on an AI, you’re on Slidesgo, the leading website when it comes to presentation templates. We have thousands of them, and counting!.

How can I download my presentation?

The easiest way is to click on “Download” to get your presentation in .pdf format. But there are other options! You can click on “Present” to enter the presenter view and start presenting right away! There’s also the “Share” option, which gives you a shareable link. This way, any friend, relative, colleague—anyone, really—will be able to access your presentation in a moment.

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Friday, March 29, 2024

The Marianna Kistler Beach Museum of Art will host a public presentation on the "Manhattan Community Portrait," a social art project meant to foster connection within the community, from 6 to 7:30 p.m. Friday, April 5, at Union Hall, 328 Poyntz Ave.| Download this photo.

MANHATTAN — An upcoming presentation will give Manhattan residents the opportunity to look deeply into the faces of their neighbors and explore the connections between individuals that build community. The Marianna Kistler Beach Museum of Art at Kansas State University invites the public to join guest artist Susie J. Lee for a public presentation on the " Manhattan Community Portrait " project from 6 to 7:30 p.m. Friday, April 5, at Union Hall, 328 Poyntz Ave. Created by Beach Museum of Art specialist Nate McClendon, the "Manhattan Community Portrait" is a social art project grounded in the belief that every individual possesses a unique story to share and seeks to promote personal connections through the inclusion of a narrative provided by each subject. Every month, a collection of portraits is updated on the walls of the Beach Museum of Art, with each portrait telling a unique and powerful story. These portraits will later be installed at various locations throughout Manhattan — from doctors' offices to coffee shops — to serve as poignant reminders that every face belongs to a real person, with their own dreams, struggles and triumphs. "This is an exciting and important project," said Kent Michael Smith, director of the Beach Museum of Art. "After everything we all have endured over the last few years, these video portraits encourage us all to slow down, look another Manhattanite in the eyes and truly see each other again. A renewed sense of belonging and empathy for our neighbor — both known and unknown — is an outcome we strive to achieve." Lee is a practicing artist whose work explores intimacy, time and connection through technology. Recognized as Emerging Artist of the Year for the “intelligence, emotion and sensuality” of her work, Lee has focused on the amplification of genuine and spontaneous human connection through technology. McClendon's project takes inspiration from Lee's "Fracking Fields" 2013 video portrait series, in which she explored the world of fracking to shine a light on the small-town, blue-collar stories of oil workers who wondered to her out loud why anyone would care about their stories. One of those video portraits, "Jake," is currently on display at the Beach Museum of Art. Lee — a graduate of Yale, Columbia and University of Washington with degrees in molecular biophysics and biochemistry, education, and fine arts — has a unique background as a scientist, educator, entrepreneur, single mother and artist that feeds into a restless intellectual curiosity that is ultimately grounded in a strong sense of vocation to positively change the world in a concrete manner. The public presentation April 5 will feature interviews with both Lee and McClendon, as well as interactive experiences to explore the ways Manhattan residents see each other as a community. Major support for the project is provided by Art Bridges Foundation, a nonprofit organization that works with museums across the country to increase local access to great American art. Union Hall in Manhattan serves as the local sponsor for the social art project. For more information, contact Nate McClendon at [email protected] .

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Beach Museum of Art

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• Updated: 3/28/24

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