How to Create a Writing Portfolio (With Examples)

Want to create a writing portfolio that'll stand out to readers and potential clients? Here's how to do it and some examples to make it easy for you.

As a freelance writer, it's beneficial to have a portfolio of your work, so potential clients can review your work and learn about your area of expertise. Before starting to work on your portfolio, you should consider the writing you want to do.

Whether you're a copywriter, a ghostwriter, writing literature, or a journalist, that should be clear when people view your portfolio. One of the first things to consider when creating your portfolio is your niche, and determining your niche can help you select your articles and the layout.

6 Steps to Creating Your Writing Portfolio

Here are the six steps to creating a writing portfolio that will help you get noticed by readers and potential clients:

1. Choose a Portfolio Host

Image of WordPress lanyard with their slogan

In today's virtual world, having an online portfolio is a must for most creatives. You get to decide whether you want to host your portfolio on your website or prefer to have another company host it.

You can create your portfolio using a platform like Wix, Weebly, or WordPress. If you'd rather have your portfolio hosted by a site specializing in online portfolios, you can choose from sites such as Clippings, WriterFolio, or JournoPortfolio. You might be interested in these free platforms to showcase your freelance writing portfolio .

2. Determine Your Niche

If you're struggling with selecting the type of writing you want to focus on, it may be a good idea to review your previous work and see which ones had the most impact, response, and reach. If you want to focus on ghostwriting, you may want to clarify what type of content you can write. This can range from real estate to gardening, holistic medicine, or another industry in which you have writing experience.

As a copywriter, do you enjoy creating sales pages and other marketing copy, like landing pages, newsletters, and email sequences? What kind of literature do you write if you're a literary writer? You can focus on romance, fantasy, horror, or any other genre. What type of news do you write about if you're a journalist? Do you write about current events, celebrity gossip, or financial or political news? The possibilities are endless.

3. Create Your Author Bio

Image of chalkboard with the words what's your story written on it

Your author bio aims to introduce yourself to potential clients who enjoy your work and want to learn more about you. The content you include in your bio should match the formatting and design of the website. The elements you should consider including are:

  • Where you're from originally.
  • Where you call home currently.
  • Your academic writing credentials, if applicable.
  • Your notable publications.
  • Any accolades and awards you've won.
  • The subjects or themes you cover.

You can include your social media links if you're comfortable, and they highlight more of your written work. If you're creating your site for the portfolio, you can choose to include the bio on an about page or have it as your homepage.

You may consider adding a photograph of you since it can increase the chances of people reaching out to you. You may be interested in learning tips on how to write an about me page in your online portfolio .

4. Select Your Best Work

Once you've decided on the niche you want to focus on, you can review your completed work and choose the best content that fits that specialization. You can include work past clients have succeeded with and their feedback.

Your potential clients want confirmation that you can produce well-written content about the content you're stating is your specialization. It may be helpful to verify the terms of the work you've written to determine whether you can post the entire content as a part of your portfolio or if you'll have to provide links.

If you provide links, specify the publication and when it was published. You might be interested in learning how Google Docs can help organize your writing portfolio for the next step.

5. Organize Your Work Into Segments

Image of hand pointing at chart

You can divide the work you want to include in your portfolio by niche, or the type of article, using clear descriptions. Categorizing your work makes it easier for potential clients to find samples of the work they're looking to hire you for when you separate them by niche or type. Examples of categories include landing page copy, white papers, and blog posts, to name a few.

Your descriptions for your categories should be brief. If the content you want to share was done as a ghostwriter and didn't include your byline, you should include the term ghostwriter in the work description to clarify it.

6. Ensure Your Contact Information Is Easy to Find

Image of a hand holding a sign with different means of contact

Your online portfolio must make it easy for potential customers to connect with you. Whether they want to express appreciation for an article you wrote or wish to discuss a business opportunity with you, finding your number or an email address shouldn't be challenging.

Engaging with as many people as possible is an excellent way to expand your online profile. You can use a contact form on your website, or you can provide your email address.

The key is to ensure that the information is visible and easy to access, whether they're using their phone, tablet, laptop, or desktop computer. If you decide to share an email address, you may want to create a new account, since having an email published publicly can leave you vulnerable to excessive amounts of spam.

Writing Portfolio Examples

Before you begin creating your portfolio, reviewing what some writers have created for themselves may be helpful. You may also want to check out the blogs every freelance writer should read to get some inspiration, regardless of how long you've been writing. Here are some examples of writer portfolios with some commentary on their design:

1. Elna Cain

Screenshot of Elna Cain portfolio hompage

Elna's portfolio tells you that she's the writer you're looking for to meet your business needs. She lists publications where readers can find her work and shares testimonials from past clients.

She has numerous ways to connect with her, whether you want to discuss business opportunities or follow her online. She also has a link to her blog, so you can stay current on her work.

2. Tyler Koenig

Screenshot of Tyler Koenig portfolio homepage

Tyler uses his website to add value with an email list, courses, webinars, and tips on his blog. He has paid and free resources, highlighting his expertise to potential clients. The site is well-designed and easy to navigate.

3. Jennifer Fernandez

Screenshot of Jennifer Fernandez writer portfolio homepage

Jennifer uses a grid-based theme to display links to her writing samples, using a title and a thumbnail photo for each. She organized her writing samples in sections based on her lifestyle, design, and travel content niche. Jennifer showcases the type of writing she has experience in and makes browsing easy.

Get Started With Your Creative Writing Portfolio

Before you make your portfolio live, you may want to review it and have friends or colleagues look at it. Sometimes we can be so close to our project that we miss little things. The last thing you want is to publish a writer's portfolio with spelling or grammar mistakes.

If you're looking for work, you want to get as many eyes as possible on it to increase your chances of getting hired. You might be interested in learning how to source clients as a freelance writer now that you have a portfolio to share.

Table of contents

  • Made with Copyfolio
  • Portfolio Tips

29 Writing Portfolio Examples & Practical Tips to Create Yours

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You can read thousands of guides on creating a writing portfolio –and you might still end up staring at your screen, not knowing where to start. Because sometimes what we need even more is to see real-life examples and get some inspiration. And that’s exactly what we’re going to show you today.

We collected 29 writing portfolio examples: real websites of real writers, to give you some idea about what usually goes into them and what they tend to look like. But keep on reading, because we’ve also added some brief and practical tips for creating your writing portfolio .

This portfolio took 30 minutes in Copyfolio. Build yours in a flash.

29 real-life writing portfolio examples

  • Shanice Perriatt

The copywriting portfolio website of digital marketer and content creator Shanice Perriatt

Shanice's writing portfolio was created with Copyfolio, using the Letterpress template

2. Christian Boutwell

The homepage of Christian Boutwell's copywriting portfolio.

Christian made his portfolio with Copyfolio, using the Journal template

3. Rebecca Georgia

Screenshot of the portfolio website of Rebecca Georgia, a copywriter with aa background in UX, SEO and social media.

Rebecca built her portfolio with Copyfolio, using the Typewriter template

4. Emma Buckley

The copywriting portfolio page of Emma Buckley, created with Copyfolio

Emma's portfolio uses the Letterpress template of Copyfolio

5. Lara Ramirez

Screenshot of the portfolio website of Lara Ramirez creative copywriter

Lara created her writing portfolio with Copyfolio, using the Journal template

6. Halle Snavely

The writing portfolio of copywriter and content marketer Halle Snavely

Halle used Copyfolio with the Letterpress template and Ink color palette to create her writing portfolio.

7. Felicia Ang

creative writing portfolio assignment

Felicia created her portfolio using Copyfolio, and the "Journal" template

8. Carly Zumar

creative writing portfolio assignment

Carly created her writing portfolio with Copyfolio, using the "Letterpress" template

9. Erica Sykora

The copywriting portfolio of Erica Sykora, created with Copyfolio

Erica's copywriting portfolio was created with Copyfolio, using the Typewriter template

10. James Tweddle

The copywriting portfolio website of senior creative copywriter James Tweddle

James created his portfolio with Copyfolio, using the Billboard template

11. Kat Boogard

The writing portfolio website of Kat Boogard

Kat's writing portfolio features thumbnails with a coral, navy, and white color palette.

12. The Literary Co.

online copywriting portfolio of the literary co

The portfolio of The Literary Co. features thumbnails with laptop mockups.

13. Fika Bahroeny

Screenshot of the writing portfolio website of copywriter and content strategist Fika Bahroeny

Fika's writing portfolio website was created with Copyfolio

14. Robin Catalano

robin catalno's writing portfolio

Robin organized their projects into categories on a separate portfolio page.

15. Eve L. Ewing

writing portfolio examples - screenshot of eve l. ewing's portfolio

Eve L. Ewing's writing portfolio features vibrant thumbnails in a 3-column grid.

16. Ann Friedman

ann friedman'ss writing portfolio, screenshot

You can find the top pieces of her work on Ann's "Writing" page

17. Alejandro Castro

alejandro castro's copywriting portfolio

Alejandro's site is a great example for a writing portfolio with a dark background.

18. Brent Barnhart

brent barnhart b2b copywriter's portfolio website

Brent's B2B content writing portfolio starts out with a logo wall featuring top clients.

19. Malek Murison

writing portfolio examples - malek murison

Malek uses text styling to draw attention to the most important details in their portfolio.

20. Kristi Hines

freelance writing portfolio of kristi hines

Kristi features testimonials in her writing portfolio, to add to her credibility.

21. Jesca Austin

jesca austin's writing portfolio

Jesca added brief summaries for project categories in her portfolio.

22. Tyler Womack

writing portfolio examples - tyler womack

On his portfolio page, Tyler features his writing projects in a simple four-column grid.

23. Libby Hakim

libby hakim's content writing portfolio

Libby Hakim's content writing portfolio feels almost like a blog, with a sidebar to the right.

24. Tomi Adeyemi

writing portfolio examples – tomi ayedemi bestselling author website

A great example of featuring books in an author portfolio website, by bestselling author Tomi Adeyemi.

25. Micky Treutlein

micky treutlein's writing portfolio examples

Associate creative director and copywriter Micky Treutlein features projects in a 3-column grid.

26. Daniel Forte

daniel forte's online writing portfolio

With a crisp white background, the colorful thumbnails really pop in Daniel's portfolio.

27. Jim Vallet

jim vallet's writing portfolio examples

Jim added his project thumbnails as a masonry grid with no white space in-between.

28. Simon Steinhardt

writing portfolio examples - simon steinhardt

The simple but aesthetic writing portfolio of Simon Steinhardt

29. Leah Chamberg

leah chamberg's online writing portfolio

Copywriter Leah Chamberg added her projects under a prominent logo for personal branding.

If you’d like to see more specific examples, check out our collection of copywriting portfolio examples –or our article about creative writing portfolios .

Here’s what you can learn from these writing portfolio examples

What is a writing portfolio and why do you need one.

Let’s start with the basics. A writing portfolio is essentially a website that houses your best pieces of writing. Those writing samples live on your site along with the most important information about you and your work that a potential client or employer needs to know. Based on that, they should be able to decide if they want to hire you as a writer or not.

create a responsive writing portfolio website with copyfolio

How to get writing samples for your portfolio?

Having a website to host all of your work is one part of having a portfolio. But collecting the writing samples themselves is just as important. If you have years of writing experience, where you get them from is given. But what if you’re just starting out and need some credible pieces to add in there? Let’s see a few options you have:

  • Spec ads or made-up projects. The term ‘spec ads’ will be most commonly known among copywriters –they refer to advertisements that a designer and a copywriter create just for practice. The same goes for other writers too: just make up a project and follow through with it. Even though it’s not real client work, these projects work wonderfully in portfolios, as they still clearly show your skills and writing style. You’ll find lots of these when browsing writing portfolio examples.
  • Work for friends or family. The next step between making up projects and getting real client work is offering your writing services to those around you. If there’s anyone with a business that you could write for, ask them! Just make sure to tell them that you’d like to include it in your portfolio and do your best while completing the assignment.
  • Guest posting. Another popular way, mostly for content writers, is guest posting. That means writing an article and applying to post it on someone else’s blog. There are different ways to approach it, but the end result is the same: a blog post with your name on it, on an (ideally) credible site, linking back to you. If you can get your name on a few well-known sites, it will look amazing in your portfolio, that’s for sure.
  • Publishing on Medium. Guest posting takes a lot of pitching and sending lots of outreach emails. If you don’t want to do that, you can go ahead and start publishing your content on Medium instead. Without having to create your own blog, you can add your pieces and link to them from your portfolio website.
  • Posting on your own accounts. Creating content and writing copy for social media is a popular area for writers –and what better way to show off your skills in it than using your own accounts? Nobody will restrict you or tell you what to do and you can also rest assured that it will stay online, just as you originally posted it.

7 tips for creating a website based on these writing portfolio examples

We’ve now gone through what a writing portfolio is , why you need one, and how to get writing samples to fill it up. We even checked a bunch of writing portfolio examples to get a little boost of inspiration. What’s next?

Getting to work and actually creating your writing portfolio website . Keep on reading for our best tips to make that process a hundred times easier and more productive for you.

Create an organized website for easier browsing

Clients and hiring managers don’t have all the time in the world: expect them to spend a maximum of 10 minutes going through your portfolio. And that’s why it’s incredibly important to have an organized website that they can navigate easily.

With the very first look, they should already know who you are and what you do. And they should also be able to navigate to your projects in under a minute. Once they’re done with checking your work, they have to be able to find your contact information easily.

Having a good experience on your website will also help you make a good (digital) first impression with them.

Limit the number of your projects to save time for the viewer

Following the same line of thought, limiting the number of projects you showcase will also help your viewers to actually finish reading through everything. We recommend adding around 4-6 projects, as you could see that in the writing portfolio examples above too.

With that many featured projects, you can showcase a good variety of samples, without overwhelming your visitors. Just remember, your motto for your writing projects in your portfolio should be quality over quantity.

Use eye-catching thumbnails for better conversion rates

Getting someone on your site and guiding them to your case studies is the first step. Making them actually click through is the next. How can you do that? With eye-catching thumbnails.

Humans are naturally drawn to images (and especially faces), so choosing ones that stand out can help to drastically improve the click-through rates on your site. Just make sure that the image you choose:

  • visually fits in nicely with the site and the other images around it,
  • will be visible even on smaller devices like tablets and smartphones,
  • and that it actually has something to do with the project it represents.

Write case studies to show exactly what people want to know

Okay, let’s see the list so far: they are on your website. ✓ They know who you are and what you do. ✓ They found your projects and clicked on them to see more. ✓

Now is the time to convince them of your professionalism by taking them through your best projects. Here’s what you’ll have to include about each of them.

  • A brief summary. Write a sentence or two to summarize the project. If someone only has time to read that, they should still find out the type, topic, and scale of the project.
  • The project background. Write a little bit about the client you worked with and the task you were given. It will help the readers better understand and assess the final piece.
  • The creative process. Sometimes seeing how you think and solve problems is even more important than the actual results. So talk a little bit about your creative process while working on the project before showing what you came up with in the end.
  • The final results. This goes without saying, but in a portfolio, the actual writing pieces should also be featured in one way or another. We caution against just simply linking to it, as it can change or go unpublished. Including at least a screenshot (if not more), as you could see in our writing portfolio examples, about the project is always a good idea.

Add social proof to build trust with your audience

Anybody can say anything on the internet these days, so it’s no surprise that people are cautious about believing everything they read. One way to make your readers feel at ease about trusting you with their projects is by including social proof on your website, or in your case studies.

Whenever you finish working with a client, always ask them for testimonials. You can then feature them on your page, showing visitors that the people who have tried your services were more than happy with your work.

If you can, include a photo of them and a link to their business or profile, to add even more credibility to their testimonials.

Include your contact info to make it easy to get in touch

Once your visitor is convinced that you’re the one they want to work with, there’s one last thing left for them to do. They need to get in touch with you.

So do make sure they don’t drop off at this point, you need to make it super easy for them. The best way to do that is to have a “contact” item in your menu or navigation bar. That way your contact information is just one click away, no matter where they are on your website.

On the contact page, you can include your email address, phone number, and if you have a physical location they can visit, your address too.

As a bonus, you can write a few lines about what they can expect when they write to you. How much time does it usually take for you to reply? How is your process for getting started with new clients? Anything else they should know before reaching out? Write it all down to make them feel even more comfortable and confident about getting in touch.

Use a website builder for writers to create your portfolio quickly and easily

Our last and probably most useful tip is for actually getting started and creating your writing portfolio website.

In most cases, building a website either requires design and coding skills –or lots of time, waiting for the popular visual builders to finally load. Not to mention the time it takes to master using them, as they can be much more complex than they seem at first.

Instead of wasting time or getting frustrated, choose a website builder that was designed for writers, just like you. One that loads super fast and makes the website building process quick and easy for you. One that eliminates minor design decisions to make sure whatever you upload, your website is going to be stunning.

Try Copyfolio and create your own writing portfolio website today. You just have to follow a few simple steps:

  • Sign in –it only takes two minutes. You can sign in with Google or Facebook, or ask for a link via email that will sign you right in. No password needed.
  • Tell us your name and profession. This will be the title of your site at the beginning, and that’s all the info we’re asking for. No more filling out pages upon pages of unnecessary personal information.
  • Choose a template. This will essentially decide the style of your website, as it comes with a color palette and font presets. But don’t worry, you can change it later anytime, without losing anything you’ve added already.
  • Add copy to your pages. You’ll start out with the 3 most important pages: home, about, and contact. Go through them and type in all the information you need to display.
  • Add your projects and write the case studies. As we discussed above, you should describe your projects as mini case studies. Follow our tips and write about your top projects, adding images to illustrate as you go.

And there you have it! You’ve just created a complete, professional website in the span of just a few hours. Send us a link when you are done, your site could be the newest addition to our writing portfolio examples!

choose a writing portfolio template and create a writer portfolio website with copyfolio

Dorka Kardos-Latif

Digital marketer & portfolio expert, the face behind all content on Copyfolio 👋

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25 Writing Portfolio Examples (PDF & Other Formats) + Useful Portfolio Tips

Are you struggling to create the perfect writing portfolio? Here are 25 writing portfolio examples + 7 useful tips to make it happen!

Image of Protim Bhaumik

Protim Bhaumik

Director, Content Marketing

Written by Protim Bhaumik , edited by Shreya Bose , reviewed by Eric Hauch .

2. Dec 2022 , updated 8. Feb 2024

Preview image of 25 Writing Portfolio Examples (PDF & Other Formats) + Useful Portfolio Tips

Looking to create a writing portfolio? Curious how to do that without futzing with a website builder for days? We’ve been there.

We know that building a writing portfolio is hard — questions like what you should include, where you should host it, and how to effectively create something that gets you work, need answering! To that end, we've put together a list of 25 writing portfolio examples from our customer base that can inspire you as you make your own and included their tips on how they use Authory. (This is a collection of amazing writers, top journalists, and more.)

I also flagged examples that include PDFs because this type of content is notoriously clunky to upload in some website builders. Some clients and employers ask for PDFs, and building that into a portfolio website can be tricky. So, we'll cover how to do that by showing you 5 PDF writing portfolio examples and then 20 regular writing portfolio examples.

5 Writing portfolio examples in PDF format

When you want to save your writing samples, many people start by downloading a PDF that’s saved in a folder and then sometimes, maybe, once a month/year/panic attack, uploaded to a website. It’s a pain to constantly upload your writing samples, but it’s also risky. There’s always the potential your work is edited or removed before you think to save it.

With that in mind, we built Authory. We search the internet for your content and automatically add it to your website. However, we also make it easy to upload existing PDFs you might have.

Here’s how you can do it:

Here are a few examples of how it looks and advice from our customers on building a smart portfolio.

1. Sarah Sparks

Sarah is an advocate, consultant and writer.

For Sarah, Authory is “easy to use and I like how it aggregates media links before I do sometimes.”

That’s our goal. We automatically collect and back up your work so you don’t have to.  

Sarah’s tip: Just make it easy to navigate - one of the reasons I like Authory. One of the easiest ways to do this is by creating collections.

For example, Sarah’s collections include “legal” “social justice” “Indigenous” and “opinion.” Collections make it easy to categorize your content and then send specific collections to editors and publications when you’re asked for writing samples. You can watch a video on creating collections here.

Sarah Sparks' PDF portfolio.

creative writing portfolio assignment

Here are a few additional PDF portfolio examples that you can review.

2. Alex Hargrave

Alex Hargrave's PDF portfolio

You’ll notice that Alex has two collection examples; education and COVID-19.

creative writing portfolio assignment

3. Kevin Johnston

Kevin Johnston's PDF portfolio.

creative writing portfolio assignment

4. Kerry Sunderland

Kerry Sunderland's PDF portfolio.

creative writing portfolio assignment

5. Urvashi Aneja

Urvashi Aneja's PDF portfolio.

creative writing portfolio assignment

20 Writing portfolio examples in other formats

Besides PDF focused portfolios, we pulled examples of other portfolios and tips for how our expert customers are adapting them to make the best use of them.

Authory is a great additional branding tool

For many people, they have an Authory account to collect their work samples in addition to other branding tools.

1. Brian Clegg

Brian is a science writer with over 40 (fourty!) books in print.

Brian’s Authory site isn’t his only site. It works in addition to his other properties and supports his other online properties. When you google Brian, you’ll find all of these properties. Of note, it’s also possible to integrate an Authory portfolio into an existing online portfolio builder like Wix or SquareSpace.

But why bother? Brian uses Authory to “make my online writing easily available to my book readers and to support my book review site www.popularscience.co.uk .” And with our automatic tools, it takes little time to create this additional homebase for readers.

For Brian, Authory also collects his work, saves it, and he distributes it in a newsletter. It automates and does a lot of work quickly.

Brian Clegg's writing portfolio.

creative writing portfolio assignment

2. Brandon Hill

Brandon is a multimedia journalist covering music and culture, public policy, mental health, the labor movement and social inequality.

“Authory is a great resource for freelancer writers in more ways than you would expect. By automatically updating and feeding your work into a newsletter, it both saves the time and frustration of managing a website and makes for more reliable one to one connections with your audience than social media. Also, by creating automatic pdf back-ups of your publications, you’ll never loose a portfolio piece,” he said.

Like many people in this list, he’s thoughtful about his categories and collections.

“Include some pretty specific categories to lesson the time an employers spends looking at content that might not be relevant to them,” he said.

Brandon Hill's writing portfolio.

creative writing portfolio assignment

3. Scott Matthewman

Scott is a theater critic who is frequently writing reviews. It can be quite a pain to keep these recorded and organized.

“I review over 100 theatre shows a year for various online publications. Authory’s automated tools gives me a single URL where all those reviews can live, hassle-free,” Scott said.

You’ll notice that Scott’s profile shares collections.

“[Authory’s] been useful to promote my reviews to a wider audience on social media. At the end of last year I built a dedicated collection of my 20 favourite reviews for 2022, which was so easy to do and then link to from everywhere.”

Scott Matthewman's writing portfolio.

creative writing portfolio assignment

Use Authory and never worry your work will disappear

4. Tabitha Potts

Tabitha is a published writer with several short stories in print anthologies as well as online.

She uses Authory to share her work with “potential employers, literary agents or publishers (my creative writing, book reviews and journalism are all there).”

The big reason she recommends using Authory is to avoid the situation where your content might be lost and because much of the work is done for you automatically.

And of course it makes it easy to showcase your work.

“I share my Authory profile with every new and potential new client so they can sort and view my published work by category,” she told us.

Tabitha Potts' writing portfolio.

creative writing portfolio assignment

5. Diana Rosen

Diana is an essayist, flash fiction writer, and poet. For her, Authory is “an elaborate business card.”

Her advice is simple: When capturing published work, review thoroughly to avoid duplication or (Egads!) errors.

Diana Rosen's writing portfolio.

creative writing portfolio assignment

Create collections to share what’s relevant

When you’re sharing your work, with an editor, employer, or even just another writer, you don’t always want to share all of your work. It’s key to create and categorize your work by niche or category. You can create collections that make this very easy and share only specific pieces of content with certain people.

6. Carrie Cousins

Carrie  has 15 years of experience in media, design, and content marketing and is a freelance writer and designer.

We asked her for advice for other portfolio builders.

“Think about ways to group content that showcases specific niches that you work in or want to work in. It can really help make sharing and getting new work a lot easier,” Carrie said.

That’s easy to do with Authory’s collection tools. It’s easy to categorize content, give it a label, and share just this grouping with editors.

Carrie Cousins' writing portfolio.

creative writing portfolio assignment

7. Stephanie Bernaba

Stephanie is a writer, multimedia journalist, and photographer.

This is easy to do with our collections feature. We want to make it easy for you to organize your work and send exactly what you need to editors so you can land the gig.

Stephanie had a bit of advice, too.

“Communicate your passion with your header. Make your headline impactful but succinct. Lastly, arrange your work into easily-searchable categories,” she said.

Stephanie Bernaba's writing portfolio.

creative writing portfolio assignment

8. David Worsfold

David is a journalist and author, specialising in finance and insurance

You’ll notice that his portfolio uses the collection feature, too.

“By making it easy to share my work. The collections help showcase writing on specific topics,” he said.

Of course, be thoughtful with your categories.

“Think about the audiences you want to reach and organise your work accordingly,” he mentioned.

David Worsfold's writing portfolio.

creative writing portfolio assignment

9. Kathy Parker

Kathy Parker's writing portfolio.

creative writing portfolio assignment

10. Geraldine Brook

Geraldine Brook's writing portfolio.

creative writing portfolio assignment

11. Pam Moore

Pam Moore's writing portfolio.

creative writing portfolio assignment

12. Mary Ann Gwinn

Mary Ann Gwinn's writing portfolio.

creative writing portfolio assignment

13. Simon Denyer

Simon Denyer's writing portfolio.

creative writing portfolio assignment

14. Jarrod Kimber

Jarrod Kimber's writing portfolio.

creative writing portfolio assignment

15. Carrie Back

Carrie Back's writing portfolio.

creative writing portfolio assignment

16. Crystal Housman

Crystal Housman's writing portfolio.

creative writing portfolio assignment

17. Steven Levy

Steven Levy's writing portfolio.

creative writing portfolio assignment

18. Carin Marais

Carin Marais' writing portfolio.

creative writing portfolio assignment

19. Rosanne Barrett

Rosanne Barrett's writing portfolio.

creative writing portfolio assignment

20. Dan Rosenbaum

Dan Rosenbaum's writing portfolio.

creative writing portfolio assignment

What your takeaways should be from these writing portfolio examples

What a writer portfolio is, and why you need a writing portfolio.

A writing portfolio is a collection of your best (and possibly all) writing samples put together on a website so that potential clients and employers can make a "buying" decision — in essence, all the information that they may need to engage you for your writing services.

An online writing portfolio can also do wonders for your personal branding if managed well. So, in a word, your portfolio is a single place through which you can source work.

Curating the perfect set of writing samples for your portfolio

It's important to figure out what kind of writer you are and the type of writing work you're looking for. This process will inform the writing samples that you'll highlight in your writing portfolio.

Remember, writers come in all shapes and sizes (literally!), and you could be a content writer, copywriter, novelist, author, non-fiction writer, poet, journalist, and more... the list is practically endless.

With that in mind, it's essential that you curate the content on your writing portfolio with examples that will impress upon readers your specific set (and type) of writing skills so that they can make an informed decision when hiring you.

To that end, if you feel that you don't have a good set of writing samples to upload to your portfolio, then it might be best to get writing!

To help you build out your writing portfolio, I've put together a small set of ideas/resources that I turn to for inspiration, support, and general diversion:

  • Subreddits like r/writingpromts, r/thedailyprompt, and r/promptoftheday are excellent for trying out amateur storytelling.
  • Other subreddits like r/writing, r/freelancewriters, r/keepwriting, r/writers, r/selfpublish, r/blogging, r/copywriting, r/technicalwriting, r/wordcount, r/writingmotivation, offer up a plethora of options for3 you to explore as writer.
  • To find work, subreddits like r/hireawriter, r/forhire, r/b2bforhire, r/writersforhire, r/jobbit, and r/writingopportunities can be a source for work if you're lucky.
  • What's more in your control is writing for your personal social media accounts to build up that personal brand.
  • You could also provide your services for free or reduced rates to friends and family who run a business — this can be for their social media accounts or even their websites.
  • Form a writing group with a friend — I have a weekly writing meetup with a close friend, and this can be an online meetup — my friend is half a planet away!
  • Write about what you know: everyone knows something and has a lot to offer, even if it's a personal experience. For example, when I am stuck, I write about content marketing and SEO — I don't publish these pieces necessarily, but they're great for getting the juices flowing. That said, I could post them in my writing portfolio.

Seven tips for creating the ideal writing portfolio website based on the writing portfolio examples above

The writing portfolio examples above should give you a great idea of what a writing portfolio must look like, and the various ways other writers choose to exhibit their work.

We've also gone over why you need a writing portfolio and how you can create a few writing samples in case you feel the need to.

Now, let's get down to how you should create a writing portfolio website. We'll go over the best and most efficient ways to go about creating it.

1. Make your website more organized for simpler navigation.

It's vital to organize your online writing portfolio in a way that's easy for your readers to follow. Place your top projects front and center for simple accessibility. Note: what the ideal projects are may differ from client to client. So, suppose you divide your work into carefully curated collections with different URLs. In that case, that specific URL that contains projects pertaining to that particular client can be shared with them.

2. The "correct" number of your projects for easy viewability

The conventional wisdom is that you should limit the number of projects on your online writing portfolio so that a prospective client can make a quick and easy assessment.

I think this is WRONG.

Your portfolio website HAS to have ALL your content. Why? Well, because hiring managers, clients, and employers are looking for both quality AND quantity. Yes, they aren't going to read your entire portfolio website, but they are looking for consistency and experience.

Obviously, if you wrote a terrible article long ago as a young budding freelance writer, don't include it. So, I'll change my caveat to " nearly ALL your content."

Hence, the navigation of your writing portfolio becomes super important. Remember how I spoke about dividing your work into collections? Well, that is a must if you're including a ton of content. Split it by topic, type, publication, etc., and then share the correct URL with your prospect. Let them begin their journey through your writing portfolio from a starting point that you have determined for them.

Place your contact information in an easy-to-find spot so that when a prospect is satisfied with your writing, they can contact you immediately.

3. Imagery for better conversion rates

Human beings positively respond to visual stimuli, especially faces, which means if you're able to include graphics in your writing sample, you have a better chance of converting your readers.

4. Write case studies to exhibit results

If you have the bandwidth to do so, then you should take some time to write case studies for the work that you have done. A simple format to follow for writing case studies is as follows:

  • Start with the results: usually exhibited in the form of "increase X by Y." So, for example, I could say I increased traffic to the blog by 11X.
  • Then outline the problems and challenges that the client was facing before you joined the project.
  • Next, explain how you solved those problems with your writing, your work, and general professionalism.
  • And finally, round it off by digging into the details of the results you achieved a bit more and touch upon how the client is doing now.

5. Add social proof to lend credibility to your work

Unfortunately, writing is a creative art, and there are always critics. If you can get a past client to vouch for you and your writing, then that social proof can stand you in good stead when soliciting even more work. Add all the social proof (read: testimonials) you can in your writing portfolio to bump up that conversion rate.

If you have done work for friends and family, this would be a great place to begin hunting for testimonials.

6. Present your contact info in an easily accessible place

I've mentioned this before, but it bears repeating because it's so important. The whole point of having a writer's portfolio is to get work. If people cannot contact you or can't find your contact details, that will severely affect your chances of getting new projects. Social media handles will do if you're uncomfortable with sharing your email address or phone number publicly.

7. Use a website builder for writers like Authory to create your portfolio quickly and back up your work

All of the tips here are excellent (if I say so myself!), but that said, creating a writer's portfolio is a lot of work !

So, leaving the best for last: my final piece of advice is to use a portfolio website builder so that you can cut down the time to build one.

A couple of major issues that writers face are:

  • Updating their writing portfolios when they write new content, especially when creating a portfolio from scratch, takes effort. So, in essence, most writing portfolios are out-of-date.
  • And writers also lose access to their work when websites go down, and content gets re-bylined, etc.

That's why a service like Authory is perfect for writers worldwide. With Authory, you get a self-updating portfolio plus a full auto-updating backup of ALL your content. It's super simple to set up your Authory portfolio:

  • Sign up for Authory for free !
  • Add your sources, i.e., all the places where you've published content on the web. Authory will automatically find your bylined content from these sources and import it into your Authory account.
  • Build a collection from the collection tab: click "+ Create collection" and follow the instructions.
  • Then go to the portfolio tab : go to the "Content" tab on the left menu and add the collection you just created.
  • And then, toggle your portfolio on from the "Portfolio" tab on the left menu, and check out your portfolio!

And now you'll have a self-updating portfolio that also automatically backs up all your content!

To see more writing portfolio examples, check out our other collection :

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Protim is a startup founder & marketer with over a decade of experience in content marketing, content writing, SEO, and more. He loves dogs, D&D, and music!

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The Portfolio – Culminating Activity (Your Final)

Portfolio assignment.

EN 111 Final Portfolio

The portfolio is a selection of work that demonstrates your writing abilities and knowledge about writing and critical thinking at the close of EN 111. For the purposes of this class, this assignment will be considered the final.

What goes in the Portfolio?

  • Title page (title + optional picture and/or quote)
  • Reflective Essay (~2 pages)
  • A final (2nd) draft copy of all essays completed during the semester (Experience, Compare/Contrast, Issues) and the prior drafts for all essays.
  • Selected Artifacts (2-3)

You should title the portfolio in a way that captures your sense of yourself as a writer and critical thinker at this point in your educational journey. You can include a picture and/or quote on the title page as well. A quote can come from anywhere (any text, movie, lyrics, etc.) but should illustrate your perspective about writing and/or critical thinking. You will discuss the significance of your title (picture and quote too if you included them) in your Reflective Essay.

Reflective Essay for Portfolio

The Reflective Essay is a self-assessment that examines the entire body of your work (all of your writing up to this point) rather than a single subject and/or inquiry thread. Your task is to examine, or reflect on , your own writing and situate your observations and interpretations within the context of our discussions about writing and critical thinking skills. The portfolio, in essence, is a presentation—a somewhat persuasive demonstration illustrating how you approached writing and critical thinking before EN 111, and how you see yourself, as a writer and thinker, now, in relation to these same abilities/skills at the close of the course.

What goes in the Reflective Essay?

This essay should be a fairly polished and focused piece of writing that supports its claims and reflections with specific evidence (i.e. cite yourself). It will run ~2 pages in length. All reflective essays should take into account the following, but not necessarily in the order presented here:

  • The significance of your title (and picture and quote, if included).
  • What you now understand about effective writing and how it is achieved and what the portfolio reveals about your writing and your abilities to think on paper. (Refer to your included essays and selected artifacts).
  • What you now understand about writing and critical inquiry that this portfolio might not reveal. (You may understand more than your portfolio reveals).
  • What the portfolio reveals about you as a writer and critical thinker at this point in your educational journey (Refer to your included essays and selected artifacts).
  • What challenges you continue to face as writer and critical thinker. (What is hard for you? In what areas have you gotten stronger and more confident? What immediate goals have you set for yourself as you continue to develop as a writer and critical thinker?)
  • (Optional) Discuss, document, and evaluate the extent to which you were actively engaged in this class (i.e. determine how much time/effort you put into this course and whether your writing reflects that same time/effort).

You are to include final (2nd) draft copies (at minimum) of all the essays you have written in this course. In including your essays, you will be expected to discuss why you have included them in your Reflective Essay, and explain specifically what they illustrate about you as a writer and critical thinker. As such, I recommend that you discuss how the essays reveal your analytical skills at work—your abilities to develop, examine, and communicate an informed perspective.

Selected Artifacts

I am asking you to include 2-3 artifacts from the course (or outside of EN 111) that are significant to, and reflective of, you in terms of yourself as a writer and critical thinker. You may select anything from your Informal Writing Collection (freewrites, peer exchanges, etc.), your formal writing (part of your essay(s), or parts of them as a sequence from the first draft to the final draft stage) or other texts (a particular paper or assignment from another class you found pertinent to your overall growth).

How Do I Submit It?

You should submit the portfolio, in the dropbox on the preceding page,  as a Word document or a PDF so that I may open it in Microsoft Word or Adobe Acrobat Reader.

  • Portfolio Assignment. Authored by : Jason Brown. Provided by : Herkimer College. Project : AtD OER Course. License : CC BY: Attribution

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Cumulative Portfolios in the Writing Program

As of Fall 2023, all WR students will create a portfolio in their first WR course and continue to add to it throughout subsequent WR courses. This cumulative portfolio assignment will create a shared experience for WR students, offering them a space to reflect on their growth and their developing identities as college writers and communicators over several semesters.

Instructor Guide

The WR Portfolio Instructor Guide contains everything you need to incorporate the WR cumulative portfolio in your class. It includes information about why we use portfolios and an overview of the cumulative portfolio assignment, including information about videos that guide students through creating portfolios for the first time, how to access your students’ portfolios, and who to contact if you or your students need help.

The cumulative portfolio assignment includes a literacy narrative and a final reflective essay. In addition to this pair of reflection assignments, common across all 100-level WR courses, instructors should integrate reflective writing throughout the semester and in a variety of ways.

Students should be referred to this set of videos in order to receive guidance on how to create and update their portfolios.

Cumulative Portfolio Assignments

Portfolio Assignment for WR 111, 112, & 120

Literacy Narrative Assignment

Portfolio Assignment for WR 151, 152, & 153

Final Reflective Essay

Reflective Writing

While the assignments above should be assigned as written and shared across sections, there is plenty of opportunity for instructors to be creative as they tailor the other reflections they ask students to do to their own course content, course level, and/or teaching style. See Reflective Writing Activities for ideas and adaptable examples.

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  1. The Ultimate Guide to Academic & Professional Creative Writing Portfolios

    Portfolio: 10-15 pages in length, including at least two different pieces. It could be short stories, creative nonfiction, poetry, or excerpts from novels. Essay: 150-200 words in length with the topic of describing an important window. University of Portsmouth - MA in Creative Writing

  2. Portfolio Assignments

    Writing Assignment: Allusion, Address, or Symbol Poem; 60. Rubric: Allusion, Address, or Symbol Poem; ... Portfolio Assignments Back to top. License. Introduction to Creative Writing by Lumen Learning is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted. Share This Book

  3. How to Create a Writing Portfolio (With Examples)

    1. Choose a Portfolio Host In today's virtual world, having an online portfolio is a must for most creatives. You get to decide whether you want to host your portfolio on your website or prefer to have another company host it. You can create your portfolio using a platform like Wix, Weebly, or WordPress.

  4. How to Create a Strong Writing Portfolio

    Daniel Potter Updated on June 2, 2022 Professionals "Show, don't tell," the writerly dictum goes. Don't just tell readers your main character was intrigued—use your words to show me the look on her face. Don't just say the island was beautiful—paint a word picture of turquoise waves and gently swaying palms.

  5. 29 Writing Portfolio Examples & Practical Tips to Create Yours

    29 real-life writing portfolio examples. Shanice's writing portfolio was created with Copyfolio, using the Letterpress template. 2. Christian Boutwell. Christian made his portfolio with Copyfolio, using the Journal template. 3. Rebecca Georgia. Rebecca built her portfolio with Copyfolio, using the Typewriter template. 4.

  6. Introduction to Creative Writing

    Introduction to Creative Writing Writing Assignment: Fiction Portfolio Purpose of a Portfolio The purpose of a portfolio is to showcase your final drafts and to do a self-assessment to evaluate what you have learned. Organizational Instructions The following is a set of instructions of what is expected in the portfolio.

  7. Introduction to Creative Writing

    Title the portfolio with a creative title representing the entire collection of poems you've written. Example: Poems: Word Pictures. Include your first and last name. Include the name of the class: ENGL 1465-Creative Writing. Include the due date. Include a photo of yourself working on one of your poems on a computer.

  8. 7.3: Writing Assignment: Poetry Portfolio

    Title the portfolio with a creative title representing the entire collection of poems you've written. Example: Poems: Word Pictures. Include your first and last name. Include the name of the class: ENGL 1465-Creative Writing. Include the due date. Include a photo of yourself working on one of your poems on a computer.

  9. 7.1: Writing Assignment: Fiction Portfolio

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  10. Creative Writing Assignments

    Creative Writing Assignments - Ms. Carota - English "Fill your paper with the breathings of your heart." ~William Wordsworth Welcome to the 2017-2018 Academic School Year! A blue or black pen is a MUST for Creative Writing. Thank you! Creative Writing Class Work & Homework Assignments Page

  11. 25 Writing Portfolio Examples (PDF & Other Formats)

    Here are 25 writing portfolio examples + 7 useful tips to make it happen!

  12. How to Create Your Writing Portfolio from Scratch

    Create a page in your WordPress site and name it Writing Portfolio or writing samples. Go to the backend of your WordPress site. To go Pages > Add New. Write the title and save for draft while you add your portfolio items. From there you can drop your link or stylize it with a page builder or with WordPress' editor.

  13. Writing Assignment: Fiction Portfolio

    It is listed in the order that the portfolio should be organized. Title Page. Title the portfolio with a creative title representing the entire collection of fiction you've written. Example: Fiction: Believe It or Not; Include your first and last name; Include the name of the class: ENGL 1465 - Creative Writing; Include the due date.

  14. Portfolio Assignment

    Portfolio Assignment EN 111 Final Portfolio The portfolio is a selection of work that demonstrates your writing abilities and knowledge about writing and critical thinking at the close of EN 111. For the purposes of this class, this assignment will be considered the final. What goes in the Portfolio?

  15. 7: Portfolio Assignments

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  16. Cumulative Portfolios in the Writing Program

    Portfolio Assignment for WR 151, 152, & 153. Final Reflective Essay. Reflective Writing. While the assignments above should be assigned as written and shared across sections, there is plenty of opportunity for instructors to be creative as they tailor the other reflections they ask students to do to their own course content, course level, and ...

  17. Writing Assignment: Poetry Portfolio

    It is listed in the order that the portfolio should be organized. Title Page. Title the portfolio with a creative title representing the entire collection of poems you've written. Example: Poems: Word Pictures; Include your first and last name; Include the name of the class: ENGL 1465-Creative Writing; Include the due date

  18. Creative Writing Portfolio Assignment by Ms LmnoPetri

    My creative writing students develop one page of whatever kind of writing they would like each week (in addition to genre-based assignments). ... on completion until the end of our trimester where they will heavily revise each of their three pieces and compile a portfolio. This is the assignment/rubric I use. Enjoy! Total Pages. 1 page. Answer ...

  19. 7.4: Rubric: Poetry Portfolio

    ENGL 1465-Creative Writing; Due Date; Includes a photo of yourself writing on a computer; 5/5: Table of Contents Page. Titles are listed in the order they appear in the portfolio; Titles are capitalized and located on the left-hand side of the page. Page numbers are located on the right-hand side of the page in a straight column; 5/5 ...

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    Creative Writing Portfolio Assignment for middle school-high school age students. High Interest. Subjects: Creative Writing. Grades: 8 th - 12 th. Types: Projects. $3.00. Original Price $3.00. Rated 5.00 out of 5, based on 1 reviews. 5.0 (1) Word Document File. Add one to cart

  21. 13 Creative Writing Portfolio Examples & How to Create Yours

    They're portfolio websites for different kinds of creative books: some do post, some scriptwriting, some copywriting… One thing is for sure though: you'll leave with ideas, excitement, and ampere clear vision of how at make your ideas come to spirit in your own portfolio. Creative Writing Class Allotments — Thomas J.A. Watson

  22. My Creative Writing Portfolio Assignment

    Creative Writing Portfolio Assignment Description The Portfolio is worth 250 points or 25% of your final grade. Overview A "portfolio" is a set of pieces of creative work selected by a student to display his or her skills and potential. The purpose of the portfolio is to present work that you have developed throughout the semester.